Writing a well-constructed press release is a challenge in and of itself. There are many reasons you should be writing them and using them in your company’s marketing plan. Simply writing one isn’t enough though. To maximize the exposure your organization can get through press releases,…
ContinueAdded by sara callahan on April 24, 2013 at 10:07am — No Comments
A few weeks ago, Ford managed to accomplish a task that many brands dream about but never achieve… to have an ad go viral. You might think this is a good thing except for the fact that this particular ad went viral for all the wrong reasons.
JWT India, Ford’s…
ContinueAdded by sara callahan on April 10, 2013 at 10:06am — No Comments
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