Bill Wittenmyer's Blog – April 2018 Archive (4)

The Magic Formula for Success

Did you know that the self-improvement industry in the U.S. is a $10 billion market? That means there are a lot of people out there who are not achieving their goals. Of course, there are also dozens, if not hundreds of self-help gurus taking advantage of this situation and dishing out advice on how to be successful.…

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Added by Bill Wittenmyer on April 25, 2018 at 10:40am — No Comments

ELEAD1ONE Releases Free eBook: The Auto Dealer’s Guide to Digital Retailing

Atlanta, GA – April 24, 2018 – ELEAD1ONE today released a free eBook called “The Auto Dealer’s Guide to Digital Retailing.” Designed to be a resource for dealers, the eBook presents an in-depth review of the challenges involved with purchasing a vehicle online, and of current consumer and dealer expectations. Additionally, the eBook shares practical tips on how to prepare a dealership for changes associated with…

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Added by Bill Wittenmyer on April 24, 2018 at 12:48pm — No Comments

ELEAD1ONE Takes Home Three Automotive Website Awards (AWA) from NADA, Presented by PCG Companies

Atlanta, GA – April 10, 2018 – ELEAD1ONE today announced that its DealBuilder digital retailing platform was honored with two 2018 Automotive Website Awards (AWA) at the NADA Convention & Expo. Additionally, ELEAD1ONE’s Service1One…

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Added by Bill Wittenmyer on April 10, 2018 at 11:17am — No Comments

3 Tips for Bridging the Customer Expectation Gap

Dealers are great at creating expectations. They advertise their dealerships as family owned, friendly, hassle-free and low-price leaders. These promises are what motivate the customer to call in the first place.

Then the expectation gap opens up. Typical problems that dealerships run into include:

 

  • Calls…
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Added by Bill Wittenmyer on April 4, 2018 at 12:03pm — No Comments

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