David Johnson's Blog – April 2010 Archive (1)
Social Influence, Not Just For Your Sales Department: A Special Finance Perspective
In the auto industry social media can play a huge role in brand management by bringing trust, recognition, and awareness to more than just your sales department. It can also boost your service and parts business as well as highlighting specific aspects of your F&I, such as buy here pay here and special finance, the latter of which will be the cornerstone of…
Added by David Johnson on April 19, 2010 at 9:23pm — No Comments
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