I’m sure many of you have heard about Google’s new attribution offering as there has been much buzz about it lately – but don’t be fooled as this is not a silver bullet for auto dealers – in fact, FAR from it. Let me explain:…

One of the things I have learned about life is there will be times of great loss. You won’t get the job or promotion. You might face an illness with a family member, coworker or even yourself. You might struggle financially and be challenged every week as you try to pay your bills and meet your commitments.…

Every dealer wants a nice healthy portion of their market share. But what if it was only 2 percent? Would that be good enough? Probably not.

Well, according to a recent interview in Automotive News, North American chief for Mazda, Masahiro Moro, thinks it is… However, in the article he states that there’s a difference between 2 percent and a “good” 2 percent,…

http://www.InternetSales20Group.com 267-319-6776 

Internet Sales 20 Group 3-Day Training Conference Is Looking For Speakers And Panelists

The #IS20G Training Conference is one of the most respected in the industry. The upcoming Internet Sales 20 Group will…

The automotive industry is extremely competitive – not just locally, but also at the manufacturer level. Manufacturers spend truckloads of money on conquest marketing and brand loyalty – which you would think should be great for dealers – and, to some degree, it is.

But think for a just a second here, does your OEM really care whether your customer stays…

By Ryan Williams, President, Fidelis PPM

When a business fails, failure is rarely sudden. A post-mortem will usually uncover when and where the first rust of failure set in.

Take for example, the case of a failed mainline import store. Rust first crept in when uninspired management failed to update store…

Discover 5 things the 2017 U.S. Women's Car Dealer Report will help you understand your female clientele better in this interview on CBT News with Joe Grubb.

Stream Companies Acquires WorldDealer

Forms One of the Largest Integrated Dealer Agencies in US

Malvern, PA (PRWEB) May 04, 2017 -- Stream Companies is pleased to announce it has acquired

WorldDealer, an integrated advertising agency and automotive website company. With this strategic addition to one of the fastest growing…

According to Autodata,17.6 million new vehicles were sold last year, setting a record for cars and trucks. One distinct group of consumers contributed an estimate 8.0 million units to that total: women buyers.

Dealers seeking to sell more to this critical market segment can start taking new actions and, in the process, collect data to improve the purchasing, service drive and shopping experiences for this powerful buyer.

By the Numbers

From our…