Take a stroll through any search engine for a new car and see what you find. There is an array of results varying from the pay per click to the simple organic search. The generic search would show vehicle postings, dealership reviews, website links and video links.
The average consumer is inundated with information pertaining to their search. Dealerships are plagued by a multitude of links that provide information unfortunately, not all the information is accurate. Nevertheless,…
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