John Sternal's Blog – May 2018 Archive (9)

Lease Credit Approval Rates Rise to 70% For May

Lease Approval Ratings Continue to Climb Following Steady Monthly Approval Increases since January

 

Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a 70% approval rate entering May, a rise from the previous month’s rate of 67.3%.

 

April experienced a higher number of applicants with qualifications that led to more approvals for taking over another person’s lease contract during the month.  April…

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Added by John Sternal on May 29, 2018 at 4:51pm — No Comments

Jumpstart Automotive Media Insights: 34% Are Shopping Luxury Brands, And They’re Not Always Who We Think They Are

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today released additional data from its eighth annual Insights Book that illustrates key demographic shopping trends among luxury and non-luxury shoppers. This collection of consumer shopping patterns spans Jumpstart’s portfolio of automotive websites representing 20 million in-market shoppers. Click…

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Added by John Sternal on May 23, 2018 at 9:47am — No Comments

MAY AUTO LEASE PRICES DROP ON COMPACT AND MID-SIZE VEHICLES, INCREASE ON MANY LUXURY BRANDS

Several Brands Offer Discounts to New Leases in Time for Memorial Day, While Many Luxury Brands Retain or Increase Monthly Payments

 Wantalease.com, the nation’s first online car lease marketplace for new lease deals, reports the latest update on new lease offerings for the month of May.  Several brands offered discounts on cars & mid-size vehicles, while many luxury brands either increased or retained their current lease prices- encouraging Memorial Day weekend car…

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Added by John Sternal on May 22, 2018 at 10:08am — No Comments

Swapalease.com Unveils Quarterly Auto Lease Trends Report for Q1 2018

FOR IMMEDIATE RELEASE  

 

SWAPALEASE.COM UNVEILS QUARTERLY AUTO LEASE TRENDS REPORT FOR Q1 2018

Report Shows Fewer Dealer Incentives on New Leases Driving More Shoppers to Secondary Market

Swapalease.com, the nation’s largest online car lease marketplace, today released its quarterly lease trends report for the first quarter, 2018. The report shows an increase in search activity across the board for nearly all…

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Added by John Sternal on May 21, 2018 at 3:17pm — No Comments

Military Lending Act: What Dealers & Lenders Must Know During Memorial Day

With the Memorial Day weekend coming up, I wanted to make you aware of some information and insight from Equifax regarding the Military Lending Act (MLA), and a few key things auto lenders and dealers should know when working with service members.

 

According to Equifax:

 

Dealers and lenders are still trying to better understand what they need to know about MLA, and…

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Added by John Sternal on May 15, 2018 at 9:33am — No Comments

Consumers & Dealers Still Prefer Lease Deals Despite Rising Incentives on Auto Loans

Lease Payments Still Lower Despite Falling Residuals; Dealers & OEMs Not In Agreement

 Swapalease.com, the nation’s largest car lease marketplace, has new data that show lease payments would still be more attractive than loan payments even after dealers and lenders instituted more aggressive incentives toward loans. Swapalease.com conducted a loan-versus-lease comparison of the same vehicle with $30,000.00 MSRP and analyzed monthly payment options with varying residuals…

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Added by John Sternal on May 9, 2018 at 2:24pm — No Comments

Latest Auto Credit Trends Report from Equifax

Highlights:

 

  1. December 2017 and January 2018 saw a significant drop in lease originations as dealers and lenders placed more emphasis on incentives for auto loans.
  2. Subprime accounts saw a 9.5% decrease through January 2018, the lowest subprime share since 2006.

 

Auto Originations Observations Originations through January 2018 reported as of March 2018

 

  • Auto: Total 2.01 million auto loans…
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Added by John Sternal on May 7, 2018 at 12:12pm — No Comments

New Lease Data Forecasts Compact and Mid-Size Vehicles are Best to Lease in the Month of May

Wantalease.com Data Shows that Compact and Mid-Size Cars could offer Attractive Lease Deals for May, based on April Lease Trends

CINCINNATI, OHIO – Wantalease.com, the nation’s first online marketplace for new lease deals, reports the latest update on new lease offerings for the month of April, and forecasts new leasing trends for the month of May.  Ford offered the most generous discounts on their compact and mid-size cars, while most luxury vehicles and mid-size SUV brands…

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Added by John Sternal on May 2, 2018 at 9:00am — No Comments

How The Renewed Ford Ranger Pickup is Impacting Shopper Interest

Ford announced at the NAIAS in January that the Ranger pickup would return to the U.S. market, and shopper interest in the nostalgic pickup has been picking up, according to shopper interest data from Jumpstart Automotive Media.

 

According to Jumpstart:

  • Trucks saw the most growth both month-over-month and year-over year (+13% and +36%, respectively) during March
  • All three segments of trucks (3/4 & 1-ton, full-size, and midsize) saw…
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Added by John Sternal on May 1, 2018 at 10:49am — No Comments

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