I visit a lot of dealerships in the course of a week.  One complaint that I am hearing is they "can't get salespeople".

Here is a decades old fact: 87% of people, that attempt car sales, are out of the industry in a year.  That was published by NADA thirty years ago and I doubt that it has changed.  



I am amused to hear managers complaining that they can't hire salespeople.  I was talking to the new car manager at a Lexus store.…

Edmunds launches price guarantee for online car shoppers 

Automotive News.

The article states that 600 dealers have already signed up. 

Here is another third party, that is going to dictate what price dealers should sell their product.  These dealers are going to pay…

I revisited the Dataium study that was commissioned by Cars.com:

"Despite an average of 55 percent of dealerships’ online advertising budgets being devoted to paid search engine marketing, just 6 percent of dealership website traffic on average is referred by paid search keywords. Furthermore, less than 1 percent of this traffic resulted in email form leads submitted on dealership websites."

Add all of a dealerships internet related expenses:…