Jim Flint's Blog – June 2019 Archive (8)

Creating Target Audiences in Google and Facebook

In this video blog, Jim Flint, CEO and Founder of Local Search Group, discusses the strategy of building lookalike audiences from known buyers so that you can then exclude the original audience from ad spending in order to gain economies of scale.

Added by Jim Flint on June 28, 2019 at 8:00am — No Comments

Values: Consistency

We are well-known for understanding the value of advertising - how much something costs versus how much something is worth. Additionally, we also know our values at Local Search Group.

Value and Values. Two different…

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Added by Jim Flint on June 25, 2019 at 8:00am — No Comments

Dealer Name Bidding Amplification Strategy

Jim Flint, CEO and Founder of Local Search Group, discusses how to keep competitors from bidding on your dealer name by employing intelligent amplification on your maximum cost per click. 

Added by Jim Flint on June 21, 2019 at 11:00am — No Comments

A Decade Worth of Visual History for Google Ads

A picture is worth a thousand words.…

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Added by Jim Flint on June 18, 2019 at 8:54am — No Comments

Now Part of a Now Business

Jim Flint explains how Local Search Group got its start in terms of being the "Now" Part of the "Now" Business that Automotive Sales and Marketing represent.

Added by Jim Flint on June 14, 2019 at 8:00am — No Comments

Shopper Beware: How Big Data Moves Buyer Beware Down Funnel

Both Grant Cardone’s book, “Sell or Be Sold” and Daniel Pink’s book, “To Sell is Human” remind me of the idea that sharing an idea or concept involves selling.

On the sales front, OTT may arguably be the word of the year for sales and marketing professionals. Other…

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Added by Jim Flint on June 11, 2019 at 9:30am — No Comments

Three Pillars: Speed / Driven / Value

Jim Flint, CEO and Founder of Local Search Group, discusses the three pillars that his company focuses on to ensure the success of his organization for employees, clients, and their consumers.

Added by Jim Flint on June 7, 2019 at 9:00am — No Comments

The Fastest Ways to Burn Money with Your SEM Campaigns and the Local Search Group Way to Fix It

In the Game of Thrones world that’s arguably as intense as the competitive retail space, it’s a scenario where “Kill or be Killed” is replaced by “Sell or Be Sold”.  As we closed out Season 8 of GOT, we saw first hand what happened when a dragon flew through the city and redefined “hot…

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Added by Jim Flint on June 4, 2019 at 11:03am — No Comments

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