A Commentary on the Automobile Business May 2009 By Jim Fisher, Former Dealer and Consultant

In professional football or any professional sport, draft day is one of the most important days of any franchise. This is the day that teams are able to pick from an unlimited amount of talent available to either help their team now or provide a base for the future. All of the excellent organizations put a lot of time and effort into scouting, evaluating and testing the applicants for mental…

This is a commentary that I wrote back in July, 201 and it is true even today.

Let’s list the average priorities for the average Sales Manager by importance.

1. First would be to close a deal or deliver a car.
2. The second would be to make as much gross profit on that deal as possible.
3. The third would be to make sure that the floor is covered at all times.
4. Way down on the bottom of the list would be hire and train…