You have heard all of them:

A person with no goals is like a ship without a rudder!

A person without goals has no reason to try again and again!

There are hundreds of them.

When you hire an employee, the most important thing is to find out if their goals are in line with the Dealership's or your goals.

Example:  You want a salesperson to sell a minimum of 10 vehicles and make a minimum of $50,000 per year.  The Salesperson was either unemployed or making…

ALBANY, N.Y. – July 5th, 2017 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that Lisa Copeland of Lisa Copeland Global Enterprises has been chosen as the keynote speaker for its Customer User Summit on October 11-13, 2017, in San Antonio, TX. Copeland will present "Outwitting Fear; Mastering the 7 Principles of Fearless Success."

"Lisa is a long-time motivational speaker in the auto industry and her…

This was a response to a question about Salespeople in my inbox:

The problem stems from who to blame.   Dealers blame the Managers and the Managers blame the salespeople.  Managers stay until they have a DUI, verbal blowout or quit.  Salespeople just come and go as evidenced by the 62% average turnover rate.

If the salespeople fail, it is the Manager's fault for more than one reason.  First they hire or have other screen their salespeople and mostly it is done…

Who is the most important person in your dealership? Every time I ask this question I get different answers ranging from the dealer, to various members of management…

What do you dream of? 

Whether you are the small to midsize business or CEO of a large company there is "that thing" that drives you to keep going. 

You might work on your reputation alone for years and still not reach the level that affords you the luxury that you've dreamed about. Maybe it's more time with…