Eighty-six percent of car shoppers conduct online research before deciding to visit a local dealership, according to research from digital marketing agency Adtaxi.

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Text messaging is the most popular data service in the world. It’s quick, easy and effective. The open rate for texts is a sky-high 98 percent, while email open rates hover at only 20 percent.

The average person looks at their mobile phone 150 times a day. It’s no wonder more than 90% of texts are read within 3 minutes…

New leads are important, and you always want to keep the pipeline full.

Yet, it can cost as much as five times more to attract a new customer than to retain an existing one.

Doesn’t it make more sense to spend time nurturing the leads you already have?

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