Alan Ram's Blog – July 2014 Archive (1)
Using Guerrilla Tactics to Combat Declining Vehicle Sales Gross Profit
Using Guerrilla Tactics to Combat Declining Vehicle Sales Gross Profit
By: Alan Ram
Recently I saw a study that said that one of a dealer’s biggest concerns moving forward was declining gross profit per unit sold. As this question is debated at automotive dealerships and 20 groups across the country, we always seem to arrive at the same solution: Sell the value of the vehicle, don’t…
ContinueAdded by Alan Ram on July 8, 2014 at 12:00pm — 9 Comments
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