Jeff Giere's Blog – July 2019 Archive (1)
Service Marketing: To Reach Younger Drivers, Go Beyond Recommendations
Though every vehicle today comes with a recommended maintenance schedule from the manufacturer, many consumers don’t follow them. What’s worse, some may not even know they exist! We recently surveyed 1,000 auto dealer customers and found that younger generations are less likely to follow manufacturer recommendations than their older counterparts. While 61% of…
Added by Jeff Giere on July 11, 2019 at 10:37am — No Comments
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- Service Marketing: To Reach Younger Drivers, Go Beyond Recommendations
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Most Popular Blog Posts
- Rides on Demand: How Vehicle Subscription Services Could Grow Your Profitability
- Taking on Tesla: Key Brand Insights To Power Your Sales
- It’s All About Timing: Effective Service Customer Communication
- Service Marketing: To Reach Younger Drivers, Go Beyond Recommendations
- It’s All About Timing: Effective Service Customer Communication
- AI: The Future of Digital Marketing
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