Craig Lockerd's Blog – July 2012 Archive (2)

The Dealership Culture Starts At The Top

Something has to give. Change is mandatory in our industry, reinvention a must! Every day I see what people are posting about dealerships all over the web. Let's face it, as a whole people hate us. Strong words I know but just look at how our customers are treated. It's not that they are being treated bad in most cases, but…

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Added by Craig Lockerd on July 16, 2012 at 9:00am — 3 Comments

Automotive Recruitment - Finding Quality People To Work In Your Dealership

Automotive Recruitment: n.The process of attracting, screening, selecting and training qualified people to work in an automotive dealership.

I started off with the definition of automotive recruitment because I thought it important to point out the…

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Added by Craig Lockerd on July 6, 2012 at 12:12pm — 26 Comments

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