Sara callahan's Blog – August 2014 Archive (2)
Social Media: When Marketing Becomes Mocketing
Social media can be a tricky thing. Finding and publishing content that a business’s audience will both enjoy and interact with can be challenging. And as Facebook exposure for business pages is increasingly diminishing, businesses are more dependent on audience engagement than ever for those elusive likes, shares and comments. The type of content posted is highly important…
Added by sara callahan on August 27, 2014 at 8:06am — No Comments
Content Marketing – What’s Your Strategy?
Things change. There’s no getting around that. The most effective marketing strategy in the world can be rendered ineffective in a day by an algorithm change. Or your thriving Facebook page could become a ghost town due to the monetization of Facebook. The only constant in the world is people’s desire for content. Content comes in many forms. In fact, everything you put out…
Added by sara callahan on August 13, 2014 at 8:37am — No Comments
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