Brian Pasch's Blog – August 2011 Archive (9)

Dealer Elite Members Invited to AWA Ceremony in Las Vegas Oct 7th

I would like to invite members of this community who are going to Las Vegas for the fall conferences to add the AWA Ceremony to your agenda.  The Automotive Website Awards recognize the best technology, products, and services offered to car dealers.

 

The ceremony and cocktail reception is conveniently scheduled on Friday Night, October 7th at 6:00 pm…

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Added by Brian Pasch on August 24, 2011 at 11:54am — No Comments

PCG Ranked 192nd Fastest Growing Private Company in USA by Inc Magazine

Inc. Magazine's September 2011 edition  ranked PCG Digital Marketing (PCG), New Jersey’s fastest growing Internet Marketing Agency, #192 on its 30th annual Inc. 500, an exclusive ranking of the nation's fastest-growing private companies.



PCG also ranks # 7 in New Jersey with a three-year sales growth of… Continue

Added by Brian Pasch on August 23, 2011 at 12:39pm — 3 Comments

Update Your Sitelinks to MAXIMIZE This New Google Feature

Before I share this recent change I noticed in Google, I have to say that Google is making frequent  changes to organic and paid search results and dealers have to stay connected with these changes.  Your Automotive SEO strategy can not be STATIC, it has to be dynamic.

 

It is great to see that a number of automotive leaders are sharing what they are seeing.

 

Dave Page, from…

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Added by Brian Pasch on August 18, 2011 at 12:21am — No Comments

News Alert: Automotive Digital Marketing Training Programs Start in September

Eatontown, NJ - PCG Digital Marketing has announced new course studies for the second semester of the Automotive Internship Program (AIP).  Participants will have their choice of two different certificate programs that will cover the topics of Search Engine Marketing (SEM), digital marketing, and social media strategies.

 

The…

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Added by Brian Pasch on August 17, 2011 at 6:27pm — No Comments

Internet Battle Plans Gives East Coast Dealers Choice

For years, dealers in the Northeast have not had choices for local automotive conferences that attract the top speakers and educators in the industry.  History shows that Vegas, Orlando, San Francisco, and Nashville are popular destinations for national and regional conferences.

 

So it is with great enthusiasm that dealers living in the Northeast can attend…

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Added by Brian Pasch on August 17, 2011 at 5:00pm — No Comments

Does The Google Related Toolbar Scare You?

Google continues to amaze me with a tsunami of changes to search and new products this summer.  The team at Google is not taking any vacation time this year.



Google announced today Google Related, a free toolbar that is available for Google Chrome and…

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Added by Brian Pasch on August 17, 2011 at 3:30pm — No Comments

Mark Your Calendar For October 9-11th

 

Join me in Las Vegas from October 9th-11th for the DrivingSales Executive Summit at the Bellagio Hotel.  

 

This year Jared Hamilton has pulled out all the stops to create an event unlike any in the automotive industry.  I encourage you to register today by visiting:  http://drivingsalesexecutivesummit.com 



This conference in unique in…

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Added by Brian Pasch on August 13, 2011 at 1:58pm — No Comments

Is Your Online Strategy Design For The ZMOT Decision?



Scott Brinker, a columnist at SearchEngineLand.com recently posted an article that caught my attention.  

 

Many industry experts have talked about the importance of conversion but Scott's article took it a step further and introduced a new acronym to me: ZMOT

 

You should…

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Added by Brian Pasch on August 11, 2011 at 8:50am — 2 Comments

Are Stock Market Swings Impacting Your Overall Marketing Strategy?

Financial Markets August 2011

This past week I have been on vacation in Italy. While I have been away from the US I have still been tethered to US business activity via the Internet and my iPhone.  I've watched the wild ride that the stock market has taken in the past week; a thousand point Dow Industrials swing!



As predicted, the financial media is… Continue

Added by Brian Pasch on August 9, 2011 at 5:30pm — No Comments

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