September 2010 Blog Posts (122)
Failure of Web Advertising....Is It Really Working??
Everyone is jumping up and down about "Social Media" and Online content/advertising....but is it really the benefit that it touts itself to be?? Here's a different point of view.
Reprinted from "The Ad Contrarian"
The Ad Contrarian is Bob Hoffman, ceo of Hoffman/Lewis advertising in San Francisco and St. Louis. Bob is former ceo of MOJO USA and…
ContinueAdded by Jack E Curenton on September 20, 2010 at 3:00pm — 3 Comments
Get "What You Expect" when you Crunch Your Service Numbers
(This is a follow on blog post from a previous post titled “Crunching Your Service Numbers.”)
This is part of the daily “Must Do” list for every Service Manager. You cannot go through the day without checking progress. To do so would be a sure recipe for disaster. Just ask the Captain on any ship or the Pilot of any airplane. They will not start the engines without a plan much less leave the harbor or take off from the airport.
As a Service… Continue
Added by Leonard Buchholz on September 20, 2010 at 1:44pm — No Comments
MY WAY - Manage by Exception
MANAGE BY EXCEPTION
It is Tuesday morning and the controller receives a credit memo from the factory with…
ContinueAdded by Douglas R Manley on September 20, 2010 at 6:37am — No Comments
A Rememberance of Manny Luna's Facebook Page
Added by MANNY LUNA on September 19, 2010 at 5:00pm — 1 Comment
Viral Prospecting
Hi
Some of you on these pages know me and my company. Viral Marketplace features different ways that a salesperson or dealer can manipulate the Web and their digital footprint to lower marketing costs and improve your effectiveness.
Of course our AdzZoo marketing program is changing the way that Dealerships are marketing, the reason for this message today is…
ContinueAdded by Craig Darling on September 19, 2010 at 4:27pm — No Comments
MY WAY - Vehicle Payoffs
VEHICLE PAYOFFS
There are times in every dealership when the store has the cash shorts and managing cash…
ContinueAdded by Douglas R Manley on September 19, 2010 at 4:18am — No Comments
Why is it so true?
Why is it that customers that buy a car for Fair Market Value Price are always happier than the customers you have to sell below invoice to? and why is it that the customers you sell below invoice are never happy?
Added by MANNY LUNA on September 18, 2010 at 1:39pm — No Comments
MY WAY - Surprise Audit
SURPRISE AUDIT
The controller’s job is to protect the dealer’s assets. One of the most abused assets in a…
ContinueAdded by Douglas R Manley on September 18, 2010 at 7:29am — No Comments
WHY DEALERSIPS FAIL!
No Fran Taylor Techniques!
Added by MANNY LUNA on September 17, 2010 at 6:22pm — No Comments
25 Closes to Help Seal the Deal and Make You More Money
If you're any kind of sales professional, closing is a huge step in the sales process. There have been moments where I could have closed many clients and got the deal, but I was unable to because I didn't say the right thing at the right time. And it's frustrating because you know…
ContinueAdded by Patrick Banks on September 17, 2010 at 5:58pm — No Comments
WOMENCERTIFIED
.Northwood University, which offers the leading curriculum in Automotive Retail Management has made the WomenCertified program a requirement for all participants in its automotive marketing program. The full text of the Northwood press release can be found here.
We are thrilled that Northwood made our program central to their curriculum. It was through the unanimous concensus of the students that sampled WomenCertified(R) in… Continue
Added by SUSAN HAIR on September 17, 2010 at 3:52pm — No Comments
The Official Press Release: AutoTrader.com Agrees to Aquire vAuto
From Autotrader's Press Release:
ATLANTA/CHICAGO – September 17, 2010 – AutoTrader.com and vAuto announced today an agreement under which…
ContinueAdded by DealerELITE on September 17, 2010 at 3:17pm — No Comments
Results have been posted for week 2 of the CarChat24/DealerElite.net Dealer Chat Case Study!
Click on the link below to view the 2nd week results posted by the three dealers participating in the study.
http://www.dealerelite.net/profiles/blogs/free-247-dealer-chat-support
Shereef
Added by Shereef on September 17, 2010 at 1:17pm — No Comments
IT'S TRUE!
Over the past several years, it has become apparent that the used car business is increasingly more and more about the Internet. Further, the growing community of Velocity minded dealers have come to the realization that their business strategy depends on… Continue
Added by Dale Pollak on September 17, 2010 at 1:09pm — 23 Comments
WOMENCERTIFIED~SUSAN HAIR 561-309-7078
August 31, 2010 at 10:51 pm
Delia Passi shares practical proven strategies for selling more effectively to women. The first half of the book explores the “how and why” of women’s buying decisions, and the vast array of possibilities in selling to this most powerful consumer. The rest of the book provides exactly how-to expertise for every aspect of selling to women. Every man will laugh as he reads the piece on business lunch conversations with… Continue
Added by SUSAN HAIR on September 17, 2010 at 9:13am — No Comments
MY WAY - Receivables
ACCOUNTS RECEIVABLE
Cutting off receivables on the 25th of the month is one of those rocks that have…
ContinueAdded by Douglas R Manley on September 17, 2010 at 5:09am — No Comments
THE HUNTING DOG NAMED "SALESMAN"
Two guys used to go duck hunting with each other. They didn't have a dog of their own so they used to go to the same blind and same location all the time and rented a dog, a retriever from a man who owned the blind. After a while they found a dog that gave them particularly good results from the owner so they requested him all the time. The dog's name was…
ContinueAdded by MANNY LUNA on September 17, 2010 at 1:30am — 4 Comments
THE QUITTER
The Quitter |
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Added by MANNY LUNA on September 16, 2010 at 11:00pm — No Comments
YOU HAVE 3 OBJECTIVES
At this stage of automobile sales training on the sales process for car sales, you’ve got 3 objectives.
- Build a relationship…
Added by MANNY LUNA on September 16, 2010 at 10:00pm — No Comments
Featured Blog Posts
- HOW TO TRAIN A SALES TEAM TO SELL MORE CARS
- 4 DEALERSHIP BDC BEST PRACTICES TO RAISE THE BOTTOM LINE
- I wrote this article about being a car dealer G.M. 12 years ago.........all principles still apply.
- Why it’s important for auto retailers to understand their “carryover” rate when it comes to inventory risk management
- 5 Car Sales Techniques to Increase Your Bottom Line
- The True Cost of Losing a Service Customer .......OUCH!
- Enhancing Your Dealership's Success with Onsite & Virtual Dealership Training
Latest Blog Posts
- A few thought starters for the forecasting process for your dealership. It's that time of year!
- Are you "anointing" or training your dealership's future leaders into their roles?
- DealNow Survey Reveals Consumer Frustration with Dealership Trade-Ins and Third-Party Services
- The Importance of Mentorship
- Kerrigan Advisors Represents Dallas, Texas-Based Cowboy Toyota Dealership in Sale to The CAR Group, the 4th Texas Toyota Franchise Represented by Kerrigan Advisors in the Last 18 Months
- When you ask your sales managers how many opportunities they had in a day, do they still simply refer to walk-ins?
- I designed and used an onboarding program successfully for decades. This is a great article that emphasizes the importance of onboarding to promote a strong company culture:
Most Popular Blog Posts
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- Five Quick & Easy Rules That Will Grow Your Sales
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- Stop the Trial Closes
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