September 2011 Blog Posts (164)

I'am in this for me the salesman said.

 I don't understand why other guys don't get it Doug said. What ever I do at work has to be a benefit for me or I don't waste my time. I know I have to help others to get where I want to go, that's a given. But I have a plan.  Don't get me wrong I help people all the time but I know good things will come back to me because of this. I expect the return some how but will never ask for any thing when I help someone.                                          I do more mailers, phone calls and…

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Added by Fran Taylor on September 9, 2011 at 9:00am — 13 Comments

When all you have is a Hammer everything looks like a nail!

     Being a GM for an automobile dealership has it's normal everyday responsiblities, One of which is my routine of sitting in on daily sales training. It amazes me ( i don't know why after 19 years) that i have salespeople who sit through training and act like we are wasting their time and that they could be doing something better. These are the same people who want to be treated like pro's, paid like pro's and they honestly feel that they have nothing more to learn!

 

 We…

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Added by Wayne Weathersby on September 8, 2011 at 7:16pm — 1 Comment

Ain't got know time...

Benjamin Franklin once said, “He that is good for making excuses is seldom good for anything else.” We make excuses why we can’t squeeze another task into a day, especially when it comes to learning. We treat learning like we do exercising; we’ll get to it when we can. Eventually, a lack of learning, like exercising, will lead to the terminal illness of your career.…

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Added by Marsh Buice on September 8, 2011 at 5:30pm — 11 Comments

Google Buys Zagat

Google has just bought Zagat, a company that provides ratings and reviews of restaurants, entertainment venues, and travel locations.  Known primarily for their yearly restaurant book guides, they have been doing quite well with their online subscription based site and community.

 

Google plans for Zagat to be the "cornerstone of our local offering", helping them  to compete directly with Yelp and other online review sites.  Think it was a coincidence that Google recently…

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Added by Ali Amirrezvani on September 8, 2011 at 3:33pm — No Comments

Reminder: It is Time for an Attitude Adjustment

I was once the bride of an enlisted sailor, who during the course of our marriage made the transition from enlisted to officer by finishing his college education.  Once he had become an officer; he tackled the challenge of completing flight school to become a Naval Aviator.  When he graduated from flight school and to represent his accomplishments, I had a pewter tankard engraved with these words,…

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Added by Stephanie Young on September 8, 2011 at 11:00am — 8 Comments

MuddTV.com - Complimentary Webinar today at 10:30 CDT. Howard Tullman discusses Data Mining, CSI Scoring and more

 

  Due to the high market demand for speed, strategy and execution, Mudd Advertising is launching Mudd TV as an interactive tool to help auto dealers quickly get solutions today for their marketing efforts. This creative solution will premiere nationally “live” Thursday, September 8th at 10:30 a.m. CST on MuddTV.com. Viewers may interact with the live webcast via email, phone calls or social media chat.

 

Mudd TV will be accessible via live web streaming and…

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Added by Heather Wirtz on September 8, 2011 at 10:16am — No Comments

WARNING: Facebook Pages Can Get Hijacked (Or Not!)

 

Be very careful about giving anyone at your dealership admin access for your Facebook page.

So warns Sophos. The security company pointed out today that anyone you give admin rights to could delete the page creator from the list of administrators.

While Sophos implies that Facebook would do well to add another security layer to the addition and deletion of page administrators, we think that’s unnecessary. Current admins need to…

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Added by Joseph Little on September 8, 2011 at 9:40am — No Comments

PDI infraction...

If you find yourself caught up in a consultative review or a full blown corporate audit, you will be amazed at one area where you will lose a great deal of money:

 

YOUR PDI REPAIR ORDERS!

 

That's right!  If your PDI checklist forms are not filled out properly - WITH the appropriate management signatures, or there are mileage inconsistencies, or untrained techs performing the service, the auditors will simply debit the PDI.  That will equal around $100 per repair…

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Added by Christopher Akin on September 8, 2011 at 9:38am — No Comments

Three Ideals For Social Marketing Success, Part 2

In part 1 of The Three Ideals For Social Marketing Success I mentioned that success in social media boils down to three ideals, they are:

  1. The Development Of Relationships,
  2. The Creation Of High…
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Added by David Johnson on September 7, 2011 at 4:01pm — 1 Comment

You're not a leader unless someone wants to follow you

The boss drives men, the leader coaches them. The boss depends upon authority, the leader depends on goodwill. The boss inspires fear, the leader inspires enthusiam. The boss says "I", while the leader says, "We". The boss fixes the blame for the breakdown, while the leader fixes the breakdown. The boss knows how its done, while the leader show's how. The boss says, "Go." and the leader says, "Let's Go."

 

A friend of mine posted this little quote on his Facebook and I wanted…

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Added by Mathew Koenig on September 7, 2011 at 11:31am — 2 Comments

Develop Interest So Customers Hear You

There are a numerous amount of different sales processes available  and work well, I particularly like one entitiled "DELTA"  D- Develop prospective customers' interests so they will listen to your message. E- Engage customers' on a meaningful dialogue, L-Learn the prospects'  situation/problem /challenge. T-Tel your story after you clearly understand  that your product and services fit for their situation, problem or challenge A- Ask for a committment , when… Continue

Added by aaron kominsky on September 7, 2011 at 11:30am — 2 Comments

Walk Into The Dealership to Sell, And Only Sell

 

When you are in car sales, and sales in general your job is to keep your attitude up,  build on your professional reputation with your customers, and grow your business. So when you walk into work in the morning, Walk into the dealership to sell, and only sell.

Get Right To Work

The minute you walk in the morning, preferably early and before everyone else, get yourself situated, everything turned on and booted up, and get organized. Focus on one task…

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Added by Noel Walsh on September 7, 2011 at 11:07am — 1 Comment

Is Google Trusted Stores Just Another Push for Reviews?

Google is at it again.  According to the Google Operating System Blog, an unofficial source of news and tips about Google, the search engine giant will soon be launching Google Trusted Stores.  This new service is designed to make it "easy for online shoppers to identify stores that provide an excellent online shopping experience."

 

I have to wonder how closely this will be tied to the reviews a…

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Added by Ali Amirrezvani on September 7, 2011 at 10:53am — No Comments

Are you just training them OR are you developing a culture?

There is an enormous difference between training the people in your organization and actually developing a culture within your organization!

 

Training simply formulates the process from A to Z. But if ALL employees don’t understand the entire picture, you are doomed for failure!

 

While building a culture…..well…that takes a lot of time…

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Added by Jim Kristoff on September 7, 2011 at 9:20am — 17 Comments

SHINY AND NEW

Of all the things present in our society that might have a negative effect on our future generations and their ability to relate to one another; social networking (I don’t have to ask you, “How was your day?” I can just look at your facebook page), texting (I don’t have to live with the consequences of what I say because you can’t respond immediately), etc… one of the things that is more disconcerting than any of these is that this ability to relate without relationship is creating a…

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Added by David Simpson on September 6, 2011 at 11:00pm — 1 Comment

Dealer Elite's Exclusive Interview with "Cars Out The Door"

Dealer Elite Interview



1. What is "Cars Out The Door"?

If you are the car buyer, Cars Out The Door is negotiation-free online car buying, with online trade-in, lowest out-the-door price, and know your loan amount and car payment before you click the button to buy the car.

If you are the car dealer, Cars Out The Door is every single internet efficiency you were promised to offset your compressed internet margins - but never received. Cars Out The Door…

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Added by DealerELITE on September 6, 2011 at 6:30pm — 2 Comments

Are Car Dealers Spending Enough On Internet Marketing?



 

Internet Marketing vs. Traditional Marketing

When it comes to making the most out of your advertising budget, there is one key metric to look at: return on investment (ROI). ROI is a direct performance measurement of your advertising budget in terms of sales generated from various advertising media. Advertising on the Internet using a…

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Added by Richelle Farley on September 6, 2011 at 4:30pm — 1 Comment

DealerOn Named to Inc. 5000 Fastest Growing Private Companies List in 2011

DealerOn, the premier car dealer website provider, has been named to 2011 Inc. 5000 List of Fastest Growing Private Companies at #2002, based on a three-year sales growth of 127%.  "DealerOn is thrilled to be a part of such an elite group of companies," said DealerOn co-founder and CEO, Ali Amirrezvani.  "This recognition means so much to the DealerOn family.  It is confirmation of, and a testament to, our employees’ hard work,…

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Added by Ali Amirrezvani on September 6, 2011 at 2:33pm — No Comments

Going Up?

Seldom does some one board an elevator from an upper floor to ride the elevator up.  Most of the time, if someone boards the elevator from an upper floor it is to ride back to the first floor.  Therefore, when considering progress, why let someone impede your progression by not being on the project from the ground floor?

 

Please allow me to further develop this concept for you with a real…

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Added by Stephanie Young on September 6, 2011 at 12:00pm — 5 Comments

It’s in the Presentation

Life inside the dealership is an experience only those who have been there can appreciate. Whether you are in sales or service, each department carries its own unique challenges. Let’s face it, the job is monotonous. And, after every successful month, you get the pleasure of starting from zero once again. So, what can you do to be successful?

Most would agree that the answer lies in your people skills, technique and ability to adopt a mindset that stops you from falling into a “move…

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Added by Cory Mosley on September 6, 2011 at 10:42am — 1 Comment

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