Sara callahan's Blog – September 2014 Archive (1)

Stop Using Public Relations as Advertising

Throughout history, public relations professionals have assisted companies in gaining exposure and getting the right message to the right audience at the right time. In the past, PR agencies relied on connections with journalists, media contacts and industry publications to relay relevant company news. With the arrival of social media, and digital marketing, PR agencies have…

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Added by sara callahan on September 17, 2014 at 10:18am — No Comments

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