Chris Miller's Blog – September 2015 Archive (2)
A Huge Move Could Lead To Increased Loyalty & Sales
In an unprecedented move, AutoNation CEO Mike Jackson recently announced that AutoNation will no longer sell any vehicle with an open recall – new or used. According to Automotive News, this effectively grounds up to 10 percent of AutoNation’s…
Added by Chris Miller on September 24, 2015 at 8:46am — No Comments
Want to Triple Recall Work in your Service Department?
Recall campaigns can easily be one of the most lucrative service opportunities. Sadly, however, most dealers only reach about a third of the potential recall customers in their area. This is because they simply comb through their DMS and any information received from the factory for owners in their PMA. Personally, I feel this is a very shortsighted approach…
Added by Chris Miller on September 16, 2015 at 8:38am — No Comments
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