Nancy Matthews Interviews Delia Passi

The Founder of WomenCertified and nationally recognized sales and marketing expert and pioneer in the marketing to women industry.

You are invited!

Wednesday, September 29th

12:00 pm (Noon - Eastern)

Dial: (712) 432-0075

Pin: 236347#





Grab your lunch and get on the phone with Nancy Matthews and Delia Passi as Delia shares how you can effectively market and sell to women.



Wouldn't you like to know how… Continue

WomenCertified® is on a mission to help women make smarter choices!

WomenCertified businesses are invited to participate in our award winning training

program designed to teach professionals how to exceed the needs of women

customers. Following our extensive training and testing they can use the

WomenCertified Seal of Approval to help you identify them as a business you can

trust to deliver a better customer service. Our goal is to help sales and… Continue

"JM Lexus prides itself on its commitment to the customer and providing world-class customer service.

WomenCertified® is an important addition to our many efforts to deliver an extraordinary buying and ownership

experience to our customers every day."

- Jim Dunn, JM Lexus

"WomenCertified taught me so very much about how women think and communicate that I developed the

courage to contact and appeal to a woman president of one of America’s finest foundations. Everyone who… Continue

For the sales and service professional, WomenCertified is a proven training and certification program and membership website, rich with resources to help professionals increase sales through more effective... communication, appreciation and an enriched customer experience.

What WomenCertified is to Certified Members: •A unique and proven training program proven to give service and sales professionals new insights and skills for selling products and services to women customers.•A lead… Continue

WomenCertified is the solution for women in search of a better buying and service experience. For the sales and service professional, WomenCertified is a proven training and certification program and membership website, rich with resources to help professionals increase sales through more effective... communication, appreciation and an enriched customer experience.

What WomenCertified is to Certified Members: •A unique and proven training program proven to give service and sales… Continue

WomenCertified is the solution for women in search of a better buying and service experience. For the sales and service professional, WomenCertified is a proven training and certification program and membership website, rich with resources to help professionals increase sales through more effective... communication, appreciation and an enriched customer experience.



What WomenCertified is to Certified Members:

•A unique and proven training program proven to give service and sales… Continue

September, 2010 Every month is the month to make CONTACT!!

In many cases, women do not make purchases on the spot – at least not in the literal sense. Studies show that women tend to have 13 points of contact with a brand before making a purchase. Even “impulse” buys are often influenced by several previous encounters that influence her decision to buy.

Want to speed up the process and start making more contacts with prospects? Fall is a great time to reconnect. Here are 10 ways to… Continue

Contrary to popular belief, women’s communication styles aren’t impossible to decode. Some tips:

•If she says she needs to think about it, she means it. Be sure to give her all the information and literature she needs to make an informed decision, and let her know when you’ll be available to answer any questions.

•Tangents, though seemingly irrelevant, are often full of information that matters to her at that moment. Don’t tune out; listen for bits of info that clue you in to her… Continue

WomenCertified® Seal

NewswireToday - /newswire/ - Pembroke Pines, FL, United States, 9/19/2010 - WomenCertified today announced that The Craig Zinn Automotive Group’s Acura of Pembroke Pines has earned the WomenCertified Seal and is specially qualified to provide an extraordinary level of sales and service to women.



The WomenCertified Program is designed to teach sales and service professionals how to deliver better customer service, with the goal of creating women friendly… Continue

Developing the skill and know-how to attract and retain female customers has never been more critical to success—annually, women consumers spend $3.7 trillion, women business owners spend $1.5 trillion, and women make or influence over 94 percent of all purchases. You need her business to succeed. If you don’t get it, someone else will.



Yet to many sales professionals, understanding women customers is a daily challenge: the way women interpret behavior, hear unexpected meanings, take… Continue

Northwood Univ. mandates WomenCertified for graduation

.Northwood University, which offers the leading curriculum in Automotive Retail Management has made the WomenCertified program a requirement for all participants in its automotive marketing program. The full text of the Northwood press release can be found here.



We are thrilled that Northwood made our program central to their curriculum. It was through the unanimous concensus of the students that sampled WomenCertified(R) in… Continue

GETTING IT Steven M. Rowell says:

August 31, 2010 at 10:51 pm

Delia Passi shares practical proven strategies for selling more effectively to women. The first half of the book explores the “how and why” of women’s buying decisions, and the vast array of possibilities in selling to this most powerful consumer. The rest of the book provides exactly how-to expertise for every aspect of selling to women. Every man will laugh as he reads the piece on business lunch conversations with… Continue

The WomenCertified Program is designed to teach sales and service professionals how to deliver better customer service, with the goal of creating women friendly companies and experiences to increase customer satisfaction. Congradulations to JoAnn Pflug!!! Actress,tv,film star and Womencertified spokeswoman, Contact Susan Hair for appointment in getting your organization certified. 561-309-7078 We will also have Ms.Pflug presenting to dealerships the commitment award as well as a Womens… Continue

Congradulations to the Toyota dealers who recently earned the WomenCertified Seal of Approval through a Toyota corporate pilot program designed to enhance the sales and service experience for women. Through this program Toyota is demonstrating a commitment to becoming a brand of choice among women. Recently certified dealers include: Lynch Toyota, Toyota of Wallingford, Gault Toyota, Autoland Toyota, James Toyota. SUSAN HAIR 561-309-7078

WomenCertified® Seal

NewswireToday - /newswire/ - Pembroke Pines, FL, United States,- WomenCertified today announced that The Craig Zinn Automotive Group’s Acura of Pembroke Pines has earned the WomenCertified Seal and is specially qualified to provide an extraordinary level of sales and service to women.



The WomenCertified Program is designed to teach sales and service professionals how to deliver better customer service, with the goal of creating women friendly companies and… Continue

FEMALE-FRIENDLY TARGETED SALES

By Doreen Hemlock Staff Writer

Publication: Sun-Sentinel (Fort Lauderdale, Florida)



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Leann Marchbanks remembers the first time she tried to buy a car on her own, without a male companion. Staff at three dealerships asked her disparagingly: "Who else has a say in this decision?"



When she finally found a dealer who respected her choice, she researched their… Continue

There's nothing greater in the world than when somebody on the team does something good,and everybody gathers around to pat him on the back.~Billy Martin~1928-1989{former Mgr. of the New York Yankees

GREAT NEWS! I will be announcing our new celebrity spokeswoman for Womencertified next week! Any information on how to become WomenCertified~Please contact Susan Hair 561-309-7078 What is WomenCertified? WomenCertified is the solution for women in search of a better buying experience. WomenCertified was created by a woman dedicated to showing sales and service organizations how to sell to women by learning to pay attention to their preferences, priorities and communication styles . .First and… Continue