John Sternal's Blog – September 2018 Archive (5)

Jumpstart Automotive Media and Ipsos Unveil Joint Report on How Digital Strategies Can Close the Gap Between Dealers and Consumers; Study Sheds Light on Differences in Perceptions and Where They Align

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today announced a joint study with research firm, Ipsos: “Today’s Auto Buyer and the Digital Retailing Experience." The report looks at points of view of both the consumer and the dealer to better understand the shopping journey, and how and where digital and mobile strategies have changed the consideration, negotiation, and buying processes. While recognizing that the car-buying process…

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Added by John Sternal on September 25, 2018 at 9:53am — No Comments

August Auto Lease Prices Increase By Up To 54% On Several Vehicles

Several Brands Increase Lease Prices by up to 54% on Vehicles of All Sizes as New Model-Year Units Enter Showroom; Interest Rate Hikes Take Effect

Wantalease.com, the nation’s first online car lease marketplace for new lease deals, reports the latest update on new lease offerings for the month of August.  Several automotive brands significantly raised prices on lease deals for mid-size and full-size cars, as well as pickups and SUVs. With rising interest rates on new vehicles…

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Added by John Sternal on September 20, 2018 at 9:28am — No Comments

Auto Portfolio Balances Have Topped 1.25 Trillion for First Time

The latest auto credit trends as reported by Equifax through May 2018 :

 

Total outstanding auto portfolio balance is now 1.27T (passed 1 ¼-mark). 

 

Auto Loan Originations Observations through May 2018 reported as of July 2018:

  • 10.2 million auto loans, totaling $230.6 billion, have been originated year-to-date. This is a 1.1% increase in accounts and a 3.2% increase in balances over this time last year. Auto loans represent 85.9% of…
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Added by John Sternal on September 11, 2018 at 12:29pm — No Comments

LEASE CREDIT APPROVAL RATES RISE TO 72.6% IN AUGUST

Lease Approval Ratings in August Reach Their Highest Number Yet for 2018

Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a 72.6% approval rate in August, a rise from the July rate of 71.2%.

August experienced a higher number of applicants with qualifications that led to more approvals for taking over another person’s lease contract during the month. August saw a slight increase in approval ratings from August…

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Added by John Sternal on September 10, 2018 at 4:17pm — No Comments

Jumpstart Automotive Media Announces Advertising Partnership With iSeeCars

Innovative Marketing and Media Join Together With Data-Driven Approach to Car Shopping

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today announced an exclusive ad sales representation agreement with iSeeCars as its newest publishing partner. iSeeCars is a rapidly expanding car-shopping marketplace with broad coverage of more than four million new and used vehicles for sale.

Based…

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Added by John Sternal on September 5, 2018 at 9:26am — No Comments

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