Traditional software programs will have phase-based approach to the development. Those are feature development, alpha, beta and even golden master. Each release is going, to begin with the phase where new features are always built and ideally, the residual issues left over from last released are well-addressed. The development cycle has already reached “alpha” whenever each feature is well implemented and meant ready for testing. Beta hits whenever enough bugs have been fixed for enabling…

Arguably, one of the most important marketing channels any dealership has is their website. Think about it. How much money do you spend simply to get customers there? When you combine all marketing efforts including, but not limited to, SEO, SEM, some third-party listing sites and more, dealerships spend tens of thousands of dollars (or more) per month.

Once…

It hasn’t been that long ago that customers were only able to handle customer service issues in person or by phone. Now, of course, there are many options for customers including social media, chat or through reviews. What would you do if a customer were standing in front of you paying you a compliment? Hopefully, you would thank them for the compliment and their business.…

This week, Jeff talks about how to handle the taboo topics while on the service drive. Sex, religion, and politics are three topics that often come up when building rapport, but you cannot take the bait! Stay tuned to hear how to redirect the conversation in a professional way. Copyright 2018 Wm Jeff Cowan

Website: automotiveservicetraining.com

Click HERE to watch!…

After losing 70 lbs many people ask me how I lost the weight and although I was excited to tell them all of the thoughts and methods that went into my no pill, no surgery weight loss, I found that I would lose them in mere seconds. At first, they were eager to hear, but when I exploded into my passionate ordeal, their eyes would glaze over with information overload.…

 Reviver Auto joins with nation’s largest state automotive dealer association to make the revolutionary Rplate Pro more easily available to California consumers

Foster City, CA –October 10, 2018 – Reviver Auto, creator of the Rplate Pro, the world’s first digital license plate, today announced it has partnered with the California New Car Dealers Association (CNCDA) to make the Rplate Pro more…

Saint Petersburg, FL October 10, 2018 – LotMonkey, a strategic in-dealership merchandising solution for franchise car dealers, independents, dealer groups and OEMs, today announced it has appointed automotive industry veteran…

Columbus, OH (October 10, 2018) - Clarivoy, a pioneer and leader in automotive marketing attribution, today announced that its new product, ShoppersON™, has been selected as a finalist for the 2018 DrivingSales Innovation Cup Award, which annually recognizes the most innovative dealership solutions. Many…

Precise Vehicle Values Can Greatly Increase Profitability for Dealers Using DMS Solutions

Black Book, a division of Hearst that provides industry-leading used vehicle valuation and residual value forecast solutions, today announced that its valuation data and specialty vehicle insights…

Black Book, a division of Hearst that provides industry-leading used vehicle valuation and residual value forecast solutions, today announced that its valuation data and specialty vehicle insights are integrated with the Lightspeed EVO CRM and DMS solution of CDK Global (Nasdaq: CDK), a leading provider of integrated technology solutions to auto, truck, motorcycle, marine,…

No matter how hard you try, your horse will fall sick at least once. It is crucial that you take care of your injured or sick horse to reduce his sufferings. It is important that you have knowledge about the ways in which you can help your horse to recover from any kind of unwanted sickness. Understanding the basics will help you heal your horse faster than you can have imagined.

Given below are a few important steps that you should take care of if your horse is not keeping well.…

A smooth-running car is always fun to ride, but a car that still breaks down on the street is no fun at all. If you find yourself with a car that always breaks down while on the way, then there are some things you should take note of.

Before a car breaks down while on the road like every other mechanical device, it would give a warning sign. Some folk doesn’t know these warning signs that a car that needs a car mechanic gives.…

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full…

This week, Jeff discusses a historic close, and one that can still be used today with slight changes dependent on the scenario. The Ben Franklin close will offer a high closing ratio, and will require the customer to make a decision rather than "thinking about it". Stay tuned to hear the role-play and word track! Copyright 2018 Wm Jeff Cowan

Website: thejeffcowan.com

Click HERE to watch!…

Consumers Negotiate Because They Don’t Believe The Lowest Price Is Truly “The Lowest Price”

A full 86 percent of consumers already have a price in mind for the car they want before visiting the dealer to test drive or purchase a car or truck. This insight is courtesy of the latest study from Jumpstart Automotive Media and Ipsos: “Today’s Auto Buyer and the Digital Retailing…

Albany, N.Y. – October 8, 2018 – Auto/Mate Dealership Systems today named WardsAuto, a global leader in automotive intelligence, as media partner for its upcoming User Summit. Additionally, WardsAuto Managing Director Larry Schlagheck will be the keynote speaker at the event to be held Nov. 7-9 in San Antonio, TX.

"WardsAuto has been a respected publication in the auto industry for many years,…

Swapalease.com Announces Most Practical Vehicles for College Athletes

Swapalease.com Analyzed the Most Practical and Convenient Vehicles for Fall Sports Activities

Cincinnati, OH (October 8, ,2018) Swapalease.com, the nation’s largest car lease marketplace, today announced their selections on the “most practical vehicles for college athletes” based on an analysis of its automotive customer advisor team. Swapalease.com advisors analyzed…

An automotive exhibition stand for a motor exhibition or car exhibition. It is considered being a public display of existing automobile models, introduction to latest technology, concepts about cars or future models that will be introduced in market. Many automotive industry representatives attend the exhibition, traders,…

Purchasing a used car is a smart financial decision. It will save you money, and you will get a value-tested, reliable ride for the years to come. Nonetheless, people buy and sell close to 40 million cars each year in the US. That can make it a daunting process. There are hundreds of things to check and test before you purchase a pre-owned vehicle.

Here is a checklist of items you must verify before closing the deal –

• Check the exterior for scratches, rust spots, dents,…