Stop and take a moment and think about that used car that just came in on trade...have you ever considered the 'trade-chain'. Have you ever looked at a total transaction package from the New car sale to the trade to the trade to the trade...and done the math!



It can be a real eye opener when you track all the money every department has made - from sales to F and I to service and parts and back again. I have seen chains that will go to from new car sales to 6 additional… Continue