Featured Blog Posts – November 2019 Archive (3)
Are You Over Communicating To Your Customers?
When it comes to email marketing, frequency of communications plays an important role in getting customers to open your emails AND in getting them into your showroom.
However, flooding their inboxes with daily communications poses risks. Too many emails and your customers will lose trust in your business and unsubscribe from future marketing.…
ContinueAdded by Doug Van Sach on November 15, 2019 at 10:00am — No Comments
5 Essential ORP Communications
Your dealership has probably been using an owner retention program (ORPs) for years, but when was the last time you evaluated the effectiveness of each communication?
One thing is certain. Sending out the same communications with the same messages via the same channels, again and again, isn’t a winning strategy. The goal of an ORP is to…
ContinueAdded by Courtney Evans on November 8, 2019 at 9:36am — No Comments
Are you in the Dark about the Effectiveness of your Website Strategies?
In my last blog, I shared a few design tips I have seen drive website conversion rates as high as 10%. In this blog, I would like to move onto the next step and share advice about how to recognize and measure if your website changes are, in fact, effective.
Many dealerships…
ContinueAdded by Tim Duke on November 6, 2019 at 9:49am — No Comments
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