Sara callahan's Blog – November 2015 Archive (2)
In this Age of Extreme Political Correctness, Should Businesses Care?
If you’re on any social media platform, there’s no doubt that you’ve seen or heard of a multitude of topics where someone somewhere was offended. Not counting obvious religious, political or other volatile topics - there are many that seem, well, baffling. Take for example, the University of Ottawa’s decision to cancel its yoga class over concerns that cultural…
Added by sara callahan on November 25, 2015 at 8:00am — No Comments
Content Marketing: Is It Better to Keep It or Give It Away?
Regardless of what industry you are in, your audience is seeking information and it’s in your best interest to be the place that provides it for them. High-quality educational content has many great benefits.
However, is it better to keep the content on your site, or push the content to other sites in an effort to get…
ContinueAdded by sara callahan on November 11, 2015 at 8:15am — No Comments
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