John Sternal's Blog – November 2022 Archive (1)

Why your next new sale should probably come from the service garage – and how to make it happen

For years, dealers have been using increasingly sophisticated marketing data and technologies to aid in their equity mining and conquesting efforts. But today, leading retailers have found an even more competitive edge by leveraging data and resources that combine the powers of equity mining in the service lane.

 

Combined with solutions that include equity calculators, smart dealers are now easily integrating credit-first soft-pull tools into their daily workflows to build…

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Added by John Sternal on November 2, 2022 at 10:36am — No Comments

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