One thing that the holidays usually bring is travel. Families want to celebrate the holidays with loved ones and, this year, even during the COVID-19 pandemic, traveling is still happening. The difference right now is that a LOT more people are choosing to drive rather than fly,…
Added by Sean Reyes on December 11, 2020 at 10:24am — No Comments
One of the fears dealerships have regarding digital innovations in the automotive industry is that the internet will replace phones. However, it is a well-known fact that phone leads close significantly faster than internet and social leads combined. And guess what -- fixed operations generates many of them. As a result, dealerships are placing a…
Added by Sean Reyes on December 4, 2020 at 10:00am — No Comments
Remember when industry experts were predicting that millennials weren’t interested in owing vehicles? Turns out, they were wrong. The millennial generation with close to 80 million members is expected to account for 40 percent of all new-vehicle purchases over the next ten years, according to research by Deloitte.
All of those vehicles will need service. That’s a huge opportunity for dealership service centers – but only if they…
ContinueAdded by Philip R Spagnoli on December 1, 2020 at 9:42am — No Comments
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