All Blog Posts (12,632)

Jumpstart Automotive Media Path to Purchase Report: Full-Size Luxury Sedans See Shopper Interest Increase; New Lexus LS & Nissan Frontier Drive Additional Interest

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today released its monthly share of shopper interest data. The report reveals that shoppers are showing more interest in vehicle segments such as Full-Size Luxury Sedans, and soon-to-be-released models are generating excitement among shoppers.

During September, shopper interest in Full-Size Luxury Sedans grew 15%. The…

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Added by John Sternal on October 19, 2017 at 10:34am — No Comments

BLACK BOOK DELIVERS PRECISE VALUATION DATA TO AUTOALERT SOFTWARE

Black Book, a division of Hearst Business Media that provides industry-leading used vehicle valuation and residual value forecast solutions, announced today it has signed a partnership agreement with AutoAlert, the industry’s top data-mining and communication solution.

Under the agreement, Black Book will populate AutoAlert’s algorithms with the industry’s most accurate vehicle values, giving dealers…

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Added by Black Book on October 19, 2017 at 10:28am — No Comments

PERQ Joins CDK Global Partner Program

Specialists in online guided shopping and consumer engagement to participate in largest third-party partner program in the industry

Indianapolis, IN – October 19, 2017 – …

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Added by Crystal Hartwell on October 19, 2017 at 9:52am — No Comments

Are You Throwing Customers Away Due to Lack of Communication Channels?

I was recently in…

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Added by Timmy D. James on October 19, 2017 at 9:30am — No Comments

How Can You Increase Your Sales to Women?

One Size Fits All No Longer Applies

According to the NADA, new vehicle revenue in 2016 was $995 billion, and sales to women accounted for $445 billion of that revenue at new car dealerships. With women buying 4.5 of every 10 cars, how can you increase your sales to women by 7% to 10%?

Ten years ago, the ad spend was all in…

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Added by Anne Fleming on October 18, 2017 at 5:01pm — No Comments

How Can You Increase Your Sales to Women?

One Size Fits All No Longer Applies

According to the NADA, new vehicle revenue in 2016 was $995 billion, and sales to women accounted for $445 billion of that revenue at new car dealerships. With women buying 4.5 of every 10 cars, how can you increase your sales to women by 7% to 10%?

Ten years ago, the ad spend was all in…

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Added by Anne Fleming on October 18, 2017 at 5:00pm — No Comments

One Simple Phone Tip to Better Handle "What Time Do You Close?" by Richard Keeney

Do you really know how your salespeople are answering this question:  “What time do you…

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Added by Richard Keeney on October 18, 2017 at 5:00pm — No Comments

Luxury Cars and SUVs Experience Higher Depreciation Rate

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. …

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Added by Black Book on October 17, 2017 at 11:34am — No Comments

3C's - The Correction (Remedy)

The information that the technician provides the manufacturer is one of the most vital sources of product improvement information that the manufacturer can get! So by writing your comments well, you are doing what you do best to not only help the customer but also keep vehicles functioning and improving. You are what helps us get kids to school,…

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Added by AWN INC on October 17, 2017 at 11:14am — No Comments

Clarivoy Launches Measurement NetworkTM for Marketing Vendors; Partners with Dealer Inspire

 80% of a Dealership’s Sales cannot be linked back to a Lead…

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Added by Steve White on October 17, 2017 at 10:45am — No Comments

Does your Dealership Have a Retention Problem?

The automotive industry, in general, has an employee retention problem. A BIG one. And especially big in dealership’s sales departments. Sure, there…

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Added by Mike Gorun on October 17, 2017 at 10:08am — No Comments

How to Convince Online Shoppers to Buy Your Vehicle Vs. the Competition

How do you convince a customer searching through hundreds of vehicles…

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Added by Devin Daly on October 17, 2017 at 9:44am — No Comments

Key Elements to "Maintaining A Success-Oriented Attitude"

Here are some key concepts I’ve learned both from my mentors and from my own life experience — to maintain a success-oriented attitude. The common element to each of these is that you have to take Action:

 

  • Surround Yourself with Mentors/Role Models — Build a circle of positive people who dream bigger and think bigger than you do. Whenever possible, dump…

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Added by DealerELITE on October 16, 2017 at 6:00pm — 2 Comments

Window Tinting In Woodbridge, VA: Pros And Cons You Should Know

Are your kids asking you to tint your car windows and you are reluctant to it? We can understand. It is one of those things that seems non-essential but is highly valuable for the car. Hence, having the dilemma of whether to spend on the same or not always persists. Besides, lack of time and lack of information of tint films are the barriers you encounter while planning for the installation of window tint.

 

It is highly…

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Added by Ryan Holman on October 16, 2017 at 2:00am — No Comments

(Not So) Radical Ideas – Critical Changes for a Millennial Work Force

I recently spoke at a conference in Orlando. After my presentation, I noticed a workshop on the schedule: “How to recruit and keep your technicians.” I ran down the hall to a room packed like sardines. The conference-goers were anxious to attend because someone was finally going to share the magic bullet! A woman approached the podium. We awaited her message with anxious…

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Added by Sally Whitesell on October 13, 2017 at 12:28pm — No Comments

Is Your Service Marketing Budget out of Whack?

Is your service marketing budget out of whack? And if so, what’…

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Added by Scot Eisenfelder on October 13, 2017 at 9:30am — No Comments

BLACK BOOK DATA SHOWS MOST VEHICLE VALUES STRENGTHENING FOLLOWING HURRICANE REPLACEMENT ACTIVITY

According to Black Book® data, the average price of a used vehicle for model years 2012-2016 depreciated in value by -0.7%. Cars overall dropped -1.1% and trucks decreased -0.3% in value during September. All vehicles are averaging a 12-month depreciation of -14.5%, assisted by heightened vehicle replacement activity following Hurricanes Harvey and Irma.

Four vehicle segments increased in value in…

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Added by Black Book on October 12, 2017 at 3:19pm — No Comments

Getting UPS

An open letter to all US market, dealership management:

 

We are offering to deliver 45 - 200+ highly-qualified buyers to your showroom, in the next 30 days, for $100 or less per Up; buyers that have already entered your market to buy, delivered to your dealership after seeing your offer." 

 

"No gimmicks, no BS, just verified buyers, actively looking to PURCHASE a vehicle in your market now...You get a bare minimum of 45 highly qualified…

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Added by JB Floyd on October 11, 2017 at 4:10pm — No Comments

How Can I Help?

I have watched countless presentations from dealers who want a change from their employees. Generally, these discussions don’t go well and the tone of the dealer is one of superiority that controls the conversation and doesn’t ask for input. Their authority is never in question and I am confident all of…

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Added by Rob Gehring on October 11, 2017 at 10:00am — No Comments

Steps to Choose and Buy a Good Car

How do you find the car that will exactly suit your needs for years to come? It just takes a little research and planning. When you know the kind of car you want, you can then decide whether you want to buy a new car, lease a new car or buy a used car.

If you have any questions along the way, please reach out to the Edmunds Shopper Advice team for free assistance. We can also pair you with an Edmunds car-shopping advisor who can help you wherever you are in the shopping…

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Added by Terrel Watkins on October 10, 2017 at 11:30pm — No Comments

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