All Blog Posts (12,633)

Social Video Marketing Matters!~

Added by MANNY LUNA on June 26, 2017 at 11:50am — No Comments

Don't Rely on Fake News!

For decades now, dealerships have gotten by with ‘self-reporting’ their financial performance, using very subjective methods and rarely adopting automation. I call this 'fake news.' I say this as it is similar to what has become…

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Added by Josh Blick on June 26, 2017 at 10:22am — No Comments

The Future of Business Is Tra-Digital

As automotive tech vendors increasingly push the importance of bringing the car buying experience online to combat companies threatening disruption, it appears that a couple of world-leading companies may be showing us the…

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Added by Ujj Nath on June 26, 2017 at 9:50am — No Comments

Auto/Mate Releases Free eBook: The Auto Dealer's Guide to Team Building

Albany, N.Y. – June 26th, 2017 – Auto/Mate Dealership Systems announced today the release of a free eBook for download titled The Auto Dealer's Guide to Team Building. The eBook was developed to guide auto dealers through the process of turning managers and employees in various…

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Added by Mike Esposito on June 26, 2017 at 9:30am — No Comments

Is Your Express Service Actually Express?

Express Service is a way to build growth in your service departments numbers and profits. This is a big need today as so many of our customers end up going to secondary maintenance facilities for this work. This is draining much of the customer base that once relied on us for taking care of their vehicles. To quote Author and Marketing Expert Seth Godin: He said, “There is no shortage of remarkable ideas, what’s missing is the will to execute them.”

The independent franchises…

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Added by David Lewis on June 22, 2017 at 2:18pm — 1 Comment

How to Shoot Professional Quality Videos with a Smartphone

When dealerships first start their video marketing programs, one of the most common questions I am asked is, "Will I have to buy an expensive camera?" The answer…

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Added by Timmy D. James on June 22, 2017 at 9:18am — No Comments

How Much Does it Cost to Develop a Mobile App

What is the cost of the mobile app truly based on? This mobile app development cost breakdown in 6 factors prove that the high-quality app development will not be cheap, but keep in mind, the result is worth paying for. https://artjoker.net/blog/how-much-does-it-cost-to-develop-a-mobile-app/

Added by Alex Black on June 22, 2017 at 7:00am — No Comments

Accelerate approval times, increase productivity and CSI with mobile texting

Mobile texting is a powerful technology. Integrating a texting solution within your automotive business may be the smartest decision you make this year for many a reason.

In 2017, texting celebrates its 25th birthday and is a proud leader…

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Added by Thomas F. Jung on June 22, 2017 at 3:54am — No Comments

Do You Know How Many Dealers Women Buyers Are Visiting?

Industry experts tell us that car buyers go to 1.6 dealerships to buy a vehicle.

From the Women-Drivers.com 2017 US Women’s Car Dealership Report, we find that number to be true for half of women car buyers. The other half report a very different answer altogether. An amazing forty-six percent of women car buyers are going to twice the industry average, or 3.2 dealer visits.

Which begs a few…

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Added by Anne Fleming on June 21, 2017 at 1:12pm — No Comments

Unanswered Questions

It doesn’t matter if you are in management or a staff member on a team so many have unanswered questions. One example of is a large majority of general managers for car dealerships come from a sales background. They are experts when it comes to selling cars and are very good at their trade. However, their…

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Added by Rob Gehring on June 21, 2017 at 1:00pm — No Comments

3 Things That Make a Good Logo

This week on Think Tank Tuesday, Ally & Haley take over to reveal how to make a great logo for your business.

What does it take for consumers to remember your name? Watch this week's episode to find out!

We’d love to hear what you have to say. Comment below and follow us on Facebook.

Website:…

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Added by Paul Potratz on June 20, 2017 at 2:48pm — No Comments

Sub-Compact Car Values under Pressure

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download…

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Added by Black Book on June 20, 2017 at 1:16pm — No Comments

Jumpstart Automotive Media May 2017 Share Of Shopper Interest Report All Luxury SUVs/CUVs See Growth, Loyalty to Midsize Sedans Increases for Fifth Consecutive Month

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today released its share of shopper interest data for the month of May. The report reveals that shopper interest across all luxury SUV/CUV segments is up 2% from April. The report also shows that loyalty to midsize sedans is strong (49% of midsize sedan shoppers are exclusively looking at vehicles in this category) and interest in midsize sedans across Jumpstart’s portfolio of sites is up for the…

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Added by John Sternal on June 20, 2017 at 1:09pm — No Comments

Facebook can take you to heaven, without someone dying

 

We have been working with Facebook Ads in B2C verticals where our clients include Automotive, Cosmetics and Hospitality sectors. Each client has unique business processes inside their building that makes conversion and follow up of these Facebook ads challenging and existing. As a lead generation platform, Facebook will indeed help bring the customers to your…

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Added by David Mortaz on June 20, 2017 at 11:41am — No Comments

Reviver Expands Leadership Team: Names Fabrice Barbier COO

GoPro veteran brings decades of senior level expertise in consumer products strategy, design, R&D and engineering to his role at Reviver, creators of the digital license plate

San Francisco, CA - June 20, 2017 – Reviver, creator of the rPlate, the world’s first digital license plate, today announced that Fabrice Barbier, who served as Senior Vice President of Consumer Devices at GoPro since 2013, has been…

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Added by Crystal Hartwell on June 20, 2017 at 11:00am — No Comments

The End May Matter More Than The Beginning

The business world – and the automotive industry – has started to see just how important customer…

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Added by Mike Gorun on June 20, 2017 at 9:49am — No Comments

CONSUMER INTEREST IN LUXURY SUVS DRIVES INCREASE IN CREDIT DECLINES IN THE SWAPALEASE.COM MARKETPLACE

Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered just a 48.1% approval rate during May, the lowest approval rate tracked by the company dating back to 2014 when the monthly approval ratings began.

 

Company officials pointed to a higher-than-normal influx of applicants looking to take over higher-end luxury leases, especially high-priced SUVs that come with payments in…

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Added by John Sternal on June 20, 2017 at 9:40am — No Comments

The Hidden & Deadly Side of Airbag Recalls

By now, everyone has heard of …

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Added by Chris Miller on June 20, 2017 at 9:00am — No Comments

The Costco Effect and Customer Loyalty

Costco has certainly built a loyal following over the years, even though it literally charges consumers for the privilege of buying…

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Added by Ujj Nath on June 19, 2017 at 9:30am — No Comments

Plains Trains & Automobiles

A worthy journey requires multiple means of transportation to arrive at the desired destination. This belief keeps me from the shadow of failure within the proverbial dead end. It’s that place in the road that requires a shift in one’s travels.

When looking at my resume the one key component that continually presents itself is my desire to grow a business and strengthen a community…

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Added by Lois Burak on June 18, 2017 at 12:29pm — No Comments

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