I will never forget selling vehicles online in the 80's.  After three years, I had my own advertising, my own customer base, my own phone pops, set my own hours, and got paid on everything.  Although most of my inquiries began online or with a phone call, I had the highest gross average in the store.

Just like your inquiries, phone pops and emails would be about…

My Company Recently launched a blog, here is an article one of my partners wrote. (Link is at the bottom)

Your People are the Lynchpins of Your Dealership

Leaving the most crucial aspect of your business for last was not by accident. Your people are the lynchpins of your dealership. You can focus on product and process all day, but people make or break the success of your business.

Throughout my career I've had the fortune to observe hundreds of dealerships, large and…

How to elect a President over the dead body of the mainstream media:

It is not really that hard.  You need to get the META data right, the…

Technology has drastically changed the way businesses and auto dealers operate. Hey, think about it. It was not too far in the distant past that we did just about everything via fax machine. Leads came in, financing was secured and, well, just about everything was via fax.

Consider this… there was once a time when radio and newspaper were the dominant media…

One (bad) habit I have every single morning is to check Fox Sports News the moment my feet are on the floor… For a sports fanatic like me, it’s a priority to check in with the overnight Premier League and Champions League scores.

This week has been a big week for that!

Barcelona getting done 4-0 to PSG! What the!

And yesterday, Arsenal getting done 5-1 to Bayern! That’s insane!

As I was reading the report of the Arsenal game, I came…

If you examine the average dealership’s sales since 2010, you’ll notice that they’ve steadily been growing year-over-year. Of course, the average dealer has been growing because the market has been growing; and while everyone has seen sales increases over the last several years, only a small percentage of dealers have experienced an actual increase in their…

Over the last several months, it’s been refreshing to see more and more automotive leaders shifting their focus from quantity to quality when it comes to their website traffic and overall marketing. Rather than holding value in the number of site visits, the value has shifted to the…

This week on Think Tank Tuesday, Paul goes through some of the titles of sales events that we’ve all heard of…but may not really understand.

We’d love to hear what you have to say. Comment below and follow us on Facebook.

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A PC is arguably the most important tool you use on a daily basis. It's used to communicate with customers and your colleagues. It's used to store documents and other important files. It's used to run business applications and to access the outside world via the Internet, as well as cloud-based applications.…

Every year at NADA I am amazed at the number of new and exciting technologies being introduced. Some are completely new, like virtual reality showrooms; others are upgrades to existing applications that dealers use on a daily basis, such as a CRM or DMS.

It's easy to…

Swapalease.com, the nation’s largest online car lease marketplace, today released its quarterly lease trends report for the fourth quarter, 2016 (click here to access the report). The report shows that Hyundai, Subaru and GMC each saw noticeable gains in search traffic for the online marketplace, which matches a person wanting out of their lease with an individual looking to take over the remaining…

In the automotive industry, as in all others, no matter whether you’re in a dealership or work as a vendor, you’re most likely part of a team. Sometimes the people on your team (or perhaps, even you) neglect an important detail or fail at something important. When this happens, it can cultivate emotions such as mistrust and anger. That lost commission, upset customer, or…

What would a Unity 3d game cost? The unstoppable rise of mobile gaming for iOS and Android.Unity has been circulating around the games industry. Choosing the right game engine with Unity

https://erminesoft.com/how-much-does-it-cost-to-develop-a-game-with-unity3d/

80% of the global market for mobile devices is occupied by Android gadgets! They come with an affordable price tag so many of potential customers have a device running on Android. An uncovered market is still waiting apps become available at Google Play. Benefits, ways, pros and figures to ensure you to port your app from iOS to Android are below

Your customer is knee-deep in the car-buying process and ready for the final part, the car financing. Finally, after hours of deal making, they sign the terms.

But in your customer’s mind, was the long process worth it?

It’s a New World Out There

The car-buying process has been turned upside down by the advent of online…

How Do I Perceive your resume? This is for Automotive.

First of all... I always check "Employment Gaps and…

It is often a tedious task to buy a used car that can perform in the line of your expectations. In fact it is a tricky process to find one as every car is different from the other. The used cars or any vehicle for that matter always come with a baggage of advantages and disadvantages. So buying a particular car can either be beneficial or it might prove a nightmarish moment for you. With so many choices and conditions that one goes out for hunting a used car, successfully finding the right…

One day, while bringing my vehicle into a large, very well-known dealership for service, a rather comical scene played out before my eyes. While the shuttle driver was leaving the dealership, his mini-van full with customers, all of a sudden a strong gust of wind came through. The shuttle van’s windows were open at the time and papers started flying out of the vehicle. He…

Finding techs, master techs how to find them .Signing bonus's rarely work, a few more dollars an hour will only get them a raise at their current dealer.To get A Level Techs or Master techs try a 4 days work week, they will turn the same number of hours in 4 days as well as in 5. They wont move their…

Keywords, hooks and tags used in help wanted ads. What industry in your area has a high supply to fill demand for salespeople? Former military is a zero brainer to have them working at your dealership. Hooks,Student loan repayment program to get college graduates.Gen X etc. Use title 6 times throughout your help wanted ad.