New eBook illustrates importance of mobile adoption – a channel that has grown at twice the rate of the Internet! – Provides auto dealers a colorful, easy-to-grasp guide to mobile marketing complete with specific step-by-step actions dealers can take today to get more out of mobile

New Orleans, LA –January 23, 2014 – DMEautomotive (DMEa), the leader in science-based,…

 Dealers using the LotLinx Vehicle Display Network increase Vehicle Detail Page views and reduce Days on Lot: an average of 77% fewer DOL for new vehicles and 47% fewer for used

San Francisco, CA – January 22, 2014 – LotLinx, developers of the auto industry’s first deep-linking technology platform, today confirmed that the LotLinx Vehicle Display Network, a VIN-specific inventory advertising technology…

DMEa Mobile Rewards offers ready-made program designed to drive showroom and service traffic; includes geo-fencing to reach consumers with relevant offers and coupons at a place and time where they can take action

Daytona Beach, FL – January 21, 2014 – DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, today launched DMEautomotive Mobile Rewards, a mobile…

 Leading web-based dealership training platform is now available to NCDA members at special rate

Salt Lake City, UT and Richmond, BC –January 13, 2014- DrivingSales University (DSU), the industry leader in online training and performance coaching, today announced that it has furthered its expansion into the Canadian market with a new alliance with the The New Car…

New consumer study from DMEautomotive illuminates a powerful emotional connection between consumers and their vehicles; top names include ‘Baby,’ ‘Betsy,’ ‘Bessie,’ ‘Black Beauty,’ and ‘Betty’

Daytona Beach, FL – January 13, 2014 – Women and younger car owners are the most likely to give a nickname and associate a gender to their vehicles’, according to a new report from DMEautomotive. The survey on car-naming behavior…

Gubagoo’s patent-pending technology continues to rev up engagement and conversion on dealership websites by feeding vehicle information directly into chat with unprecedented speed, relevance and details

West Palm Beach, FL – January 7, 2014 – Gubagoo Inc. continues to raise the bar for dealership website engagement and chat with the launch of Inventory…

“Third Wave” dealer-branded mobile app leads the mobile revolution for auto dealers, bringing their customers closer than ever before by providing a mobile platform for customer service and increased sales

Daytona Beach, FL – December 10, 2013 – DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, today launched Driver Connect 2.5, an innovative upgrade to its leading…

IRVINE, CA –December 3, 2013 – CarFinance Capital LLC, a leading auto-finance provider, today announced that it has completed its second rated asset-backed securitization of $304 million of Notes in a transaction that closed on October 24, 2013.  The Offered Notes were assigned ratings by Standard & Poor’s Ratings Services (“S&P”), Moody’s Investor Services, Inc. (“Moody’s”) and Kroll Bond Rating Agency, Inc (“KBRA”).  The senior class of Offered Notes were rated A…

Paul Johnson, a recognized automotive Internet visionary, brings strategic, operational and brand-building expertise to the recently launched LotLinx; joins Board line-up that includes former AOL, Google Automotive, Dealix and Autobytel executives

SAN FRANCISCO, November 4, 2013   -- LotLinx today announced the appointment of Paul Johnson to its board of directors. Johnson spent 13 years at Kelley Blue Book (KBB),…

Free webinar on Thursday, October 31^st at 2 p.m. EST is designed to teach dealers effective strategies for targeting consumers where they are most – on their mobile devices.

Daytona Beach, FL– October 24, 2013 – DMEautomotive (DMEa), the science-inspired,

results-based automotive marketing leader, announces the eighth in a series of webinars the company is hosting with Automotive News. The sixty-minute webinar, “The…

DMEautomotive honored in the “Innovation” category for cutting-edge mobile app Driver Connect ^TM

Daytona Beach, FL  – October 22, 2013 – DMEautomotive received the 2013 BizTech Innovation Award® in the “Innovation” category for the company’s Driver Connect ^TM - a smart and engaging mobile app, which helps auto dealers to connect with their customers where they are most, on their mobile…

“Market Beyond the Ordinary with Accessories” presented by auto industry veteran and expert Sidney Haider provides new strategies for leveraging accessories as a retention lure while honing social media strategies

San Francisco, CA – October 21, 2013 –Sidney Haider, president of AddOnAuto (AOA), has been selected by the National Automobile Dealer Association (NADA) to present a…

“Appointment Boarding Pass” from Robert Karbaum E-Commerce Manager, Weins Canada Inc./Don Valley North Lexus wins the 2013 Dealer Best Idea Award; PureCars’ Smart Advertising wins 2013 Innovation Cup Award; presented at 2013 DrivingSales Executive Summit

Salt Lake City, Utah – October 17, 2013 – DrivingSales today announced the winners of the 2013…

Patent-pending technology enables dealership websites to accurately predict visitor preferences and then matches in-stock vehicles, ramping up conversion -- all while helping move aged inventory

West Palm Beach, FL – October 16, 2013 – Gubagoo Inc. today announced the launch of Vehicle Matching^sm (VM), a patent-pending predictive technology that makes dealership websites more intelligent and able to increase…

Auto industry’s first direct-linking technology eliminates lead form barrier, returns shopping traffic flow directly to dealers, increases conversion and engagement

• Coalition of 125+ leading 3^rd party sites, reaching 6.5 million consumers monthly
• Saves dealerships up to 85%, versus SEM shoppers & 3rd-party leads

San Francisco, CA – October 14, 2013 –…

Advanced platform offers certification curriculum for individual dealership professionals, including Online Marketing Certified Professional (OMCP)

Salt Lake City, Utah –October 14, 2013 – DrivingSales today announced a major upgrade to DrivingSales University (DSU), the industry leader in online training and performance coaching.  The new DSU platform further revolutionizes industry…

Led by advertising veteran and creative innovator Chris Zobel, CreativeLab uses creative design and execution to energize the science behind the marketing; Zobel selected to speak at J.D. Power Automotive Marketing Roundtable in Las Vegas on October 17th

Daytona Beach, FL  – October 10, 2013 – DMEautomotive today announced the formation of a new creative team: the DMEa CreativeLab.   The CreativeLab accelerates the company’s creative services to…

DMEautomotive’s Driver Connect ^SM 2.0 wins in Best New Product or Service category

Daytona Beach, FL  – September 30, 2013 – DMEautomotive’s Driver Connect 2.0 is a Silver Stevie® Award honoree in the “Best New Product or Service – Software Mobile On-Demand Application” category, in the 11^th Annual American Business Awards.

The American Business Awards are the nation’s premier business awards program. All organizations…

The following is a true story…

I was recently told my by one of my dealers that a “consultant” informed him, “mobile apps don’t work…no one gets downloads.”

Now I’m sure he is a good consultant and that he has probably done a good job for this dealer….because the dealer “trusts” his judgment.

But my first thoughts were…how can he say that! Mobile apps are predicted to be a…

Digital Automotive Marketing Veteran Joins Rapidly Growing Company

West Palm Beach, FL – September 25, 2013 – Gubagoo Inc., a revolutionary new platform for dealership websites, today announced that Wendy Woodard, a veteran of digital automotive marketing and operations, has been named its Chief Operating Officer.  Woodard previously held leadership positions at eLead, DMEautomotive, Paradigm…