By sw Service Solutions' Kristopher Hampton for Auto Success Magazine

Imagine for a moment that you are the coach of your favorite team and getting ready for a new season. You have the right players and talent to go all the way to the championship with hard work, focus, preparation, and training. This is going to be the year you’ll be the absolute best, the…

-by Sally Whitesell for Dealer Service Magazine.

Never underestimate the importance of a professional greeting!

Nothing sets the tone for an exceptional service experience more than a warm welcome. I’m not just referring to your client’s experience, but also your advisor’s experience with each individual.

When we start off by making…

-by Sally Whitesell for Auto Success Magazine.

Are you conducting training sessions without getting results? Are you having problems getting your team to retain information and effectively implement your processes? If you answered yes to either of these questions, you may not be presenting material in a way that triggers the…

-by Sally Whitesell for Dealer Service Magazine

Every time I do a seminar I am reminded about how confused advisors, and even managers, can be about the true responsibilities of a service advisor’s position. We simply need look at the title “Service Advisor” to get a clear understanding that this job is…

-by Sally Whitesell for AutoSuccess Magazine

Is your top performer good enough to set the standard for your entire department? If everyone settles for reaching that advisor’s performance level, will your store truly be great?

If having all of your advisors step up to your top performer's level is your…

-by Sally Whitesell for AutoSuccess Magazine

When a potential guest calls your store, they want your store to be the place they will spend their money. The sale is yours to lose. Unfortunately, we often think of phone calls as something we need to "get handled" and hire a minimum wage employee with a nice voice to fill this position. Yet…

What one person has the opportunity for an uninterrupted 10-20 minute conversation with your potential buyers and service customers?

Your courtesy shuttle driver. Is this a person you trust to represent your store? The benefits of a friendly, professional shuttle…

Listen to Sally Whitesell speak about the importance of making a positive impression on the AutoSuccess podcast:…

5 Keys to Building Customer Loyalty

-by Sally Whitesell for Fixed Ops Magazine.

These days we’re all focused on making sure our guests are completely satisfied. We seem to think that if they are, they will become loyal clients.

This simply isn’t true.

Loyalty is not built through a…

Keep your customers by keeping your employees.

Employee turnover in the automotive industry has increased to 43%⁽¹⁾. We know that turnover takes a big bite out of our profits in every department, but in the service department, it’s also costing you customers. Your clients like to see the same people each time they bring in their car…

Are you ready to tee off for some new training? sw Service Solutions "The First Step" series gets your advisors ready to sell on the drive.

-by Sally Whitesell for AutoSuccess Dealer Service Magazine.

In my two previous articles (Part 1 and Part 2), I shared…

-by Sally Whitesell for AutoSuccess Service Magazine.

For today’s client, convenience is everything.

Just ask the top online retailers; Amazon, Walmart.com, Apple, and Staples.

Fortune.com reports that 51% of all purchases in America are made online and that number increases every year.¹ This is proof that Americans are growing more and more accustomed…

Joe: Sally Whitesell has spent more than two decades providing service advisor training in service departments across the country. Her professional training products have been utilized at dealerships by individuals, service teams, managers, and of course, at the corporate level. She is…

-By Kristopher Hampton for AutoSuccess Magazine.

When we’ve been in the automotive business for a long period of time, it can be hard to relate to what our guests are experiencing. But when I go into automotive service facilities as a customer, I often end up with some extremely valuable insight.

Recently I took my car in to get a simple service. I did not make an “appointment” because they advertise a quick lube service. I pulled into the…

Training doesn't have to be boring!

Check out this clip to see how entertaining Fixed Ops University can be!

-by Sally Whitesell for AutoSuccess Service Magazine

You know from Part 1 that women are crucial to your business. So are you making women a top priority?

If you meet the expectations of women you will exceed the expectations of…