Comments made such as ”dealers starting an adjustment” and “dealers being selective” along with “buyers being cautious” coming in with the Black Book survey personnel reports caught our attention and led to anticipation as to what the actual adjustments would be after a week of market analysis.

Hello and welcome to this week’s edition of Beggs on the Used Car Market,…

Press Release about Report on 2013 Dealership Acquisition Activity compiled by The Banks Report

Below is just some of the data you'll find in the report:

(Report includes industry's most comprehensive list of dealership acquisitions in 2013)…

Today’s Women's Wednesday is going to focus on what it is women really want when buying a car.

What Women Want, starring Mel Gibson, was a great movie about an ad executive, who, after an injury, had the ability to read women’s minds. He could do wondrous things with that power. Knowing what women car buyers want is crucial for dealerships to be successful in today’s market.

Female customers are the fastest growing…

Recruiting Talent The RIGHT Way For Your Dealership 

(by Kevin Bradberry (President/CEO) TK Worldwide)



Two of the hottest topics in the auto industry this year are online reputation and recruiting. Hiring the wrong recruiting company can ruin your dealership’s reputation and cost you BIG!



There are several different ways to go about recruiting talent for your dealership, but the most effective way, aside from strong grass- roots efforts, is to…

In a recent study, Time, Inc. and Nuance Digital Marketing discovered that women are increasingly attached to their mobile devices. In fact, the study (called “Women + Mobile: The Unbreakable Bond,” found that 60% of women say their…

Savvy dealers are turning to low cost alternatives like Facebook and Twitter and other social media outlets as their alternative. Not only is it free, but it can help you interact with your future and existing customers in real-time. It's no secret that Dealers will do just about anything to gain new customers by any means necessary. Radio, Print and TV ads…

In case you weren’t aware, this week is Automotive Service Professionals week. Established in 2001 by the National Institute for Automotive Service Excellence (ASE), this week celebrates all of the men and women who have chosen automotive repair as their profession. Automotive Service Professionals week offers a great opportunity to recognize your service department…

Unquestionably, the Internet has changed used vehicle shopping habits and as a result, many dealers have altered their manner of presenting and pricing pre-owned cars and trucks. Today’s successful used vehicle merchant recognizes the changed market realities and adapts accordingly. In order to ensure that our vehicle makes it to the prospect’s “short list,” we must have an aggressive, competitive pricing policy – but we must also have a sales process that effectively…

These simple questions and answers will help you see the light!

Q: How much traffic does craigslist get?

A: More than 50 billion page views per month

Q: How many people use craigslist?

A: More than 60 million each month in the US alone

Q: What languages does craigslist support?

A: Catalan, Danish, Dutch, English, Filipino, French, German, Italian, Norwegian, Portugese, Spanish, Swedish, Turkish

Q: How many classified ads does craigslist…

How do you deal with conflict in your dealership?

Do you meet your problems head-on, or do you simply avoid them all together?

When you deal with your issues face to face, does it achieve the desired result? The way we handle day to day situations can make all the difference in our quality of life.

Click the link below to hear how to…

Find Out About The Strategies That Led To It's Success



In Part 1 of a two-part series: Learn about the processes implemented to increase profits in service, parts, and sales.



Find out how your dealership can increase its profits using the same strategies that made this dealership the most profitable in its market.…

I hear this, just before a salesperson throws in the towel to quit. Some of…

According to Black Book® data, the average price of a used vehicle for model years 2008-2012 overall dipped slightly during May, the beginning of a summer season that typically sees higher depreciation compared with spring levels. Average segment prices saw -0.4% depreciation in May compared with the previous month (+0.9% in April). Domestic cars changed -0.5%; import cars changed -0.9%; domestic trucks gained +0.5%; and import trucks changed -0.4%. Average pre-recession depreciation is…

Part 1 of 4

By leveraging the estimated recruiting needs by your total number of dealerships you can substantially reduce the cost that each dealership pays for recruitment advertising while simultaneously increasing each dealership’s profitability.

Three of the primary benefits each dealership will gain are as follows:

1. Bulk Rate…

Every single day salespeople come to work. They come with a purpose or an…

[Click her to read part three in this series.]

Over the past few years numerous new marketing companies have emerged as a solution for dealers’ digital and print marketing needs. Some of these new entities specialize in…

This article was written by Mark Shackelford and was originally published on the Up to Speed blog.

Do you find yourself constantly concerned about retaining your employees and trying to hire the right people to take care of your customers?

There has been an awful lot of discussion about this topic and how to become better at your hiring…

AutoSuccess Magazine and I sat down to discuss giving and taking the T.O.

http://traffic.libsyn.com/sellingsuccess/AutoSuccess_342_-_Marsh_Buice.mp3

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Thanks for listening…