As a car dealership leader, you know that more selling activities lead to more sales, but run-of-the-mill bonus programs and contests can seem trite and boring. People appreciate and enjoy new and different. 

If you’re looking for some interesting incentives to motivate your sales team, check out eight of the most popular things I’ve implemented and seen done to spark interest in all kinds of teams. Sometimes the…

In any car sales negotiation, asking for the sale is the point of no return. It’s the all-or-nothing moment that everything else in the sales process has been leading up to. Needless to say, timing—knowing when to ask for the sale—is everything. 

Many car salespeople make the mistake of assuming that the customer is objecting when they ask about the price, when they are really just gathering more information. The…