Hi all. I am reaching out to share what PCG is doing with it's next charitable ventures to support my son's charity. Hope you can help if you choose. 

The Children’s Tumor Foundation will be holding the Central Jersey NF Walk on Sunday, October 14, 2012. Taking place in Holmdel Park, the walk will benefit children with neurofibromatosis (NF) by raising awareness and funds. PCG Digital Marketing, an Internet marketing agency in New Jersey, is proud to sponsor a team and…

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The team at PCG Consulting, Inc. has always been one to share relevant information regarding issues that affect dealerships. We have been writing and teaching about the importance of your online reputation and ways to not only grow your presence but to market it as well over the past few years.

 

Due to the many changes with…

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Training a new team of managers can be a daunting task. Get it right and you set your organization up for success for years to come. Do it incorrectly and you have burdened your company with extra costs and stress. My goal here is to help offer a view of a training program I am currently undertaking in order that you have a framework to aid you in the future.

I will be sharing parts of the …

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So you may be wondering why I am wishing all of you a Happy 4th of July. I can hear the comments..."We are just finishing up April". "Doesn't he mean Memorial Day"

No I do not. I mean are you planning for the cars you are selling only 9 weeks from now? 

Dealers are so focused on the 30 day cycle that they…

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I was calling the other day to set up some travel and when I dialed I got a real voice versus an IVR.  The funny thing was, I checked to make sure I dialed the right number.

 

Now how funny is that. We are so accustomed to getting a recording (you have reached...) or a support line, (please enter your account #) that when we actually get someone it makes us feel…

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How many times has your owner or manager announced "Changes are going to be made in regards to ....".

What do the faces of your team look like? Scared? Resigned? Amused?

Instituting change in your company is not an easy thing. It takes time, strategy and a commitment from all involved. It especially takes discipline from the top leaders to keep everyone…

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I wanted to share some feedback I received from our Chicago Pitstop.

 

One of the dealers said to me that not only was the education some of the best he received, but the fact that he could bring multiple people from his dealership for less that the price of going to a larger conference was priceless.

His team was able to attend all 12 workshop session and he was so excited for the knowledge his team will be able to bring back to their dealership and impact production…

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I just held a follow up webinar to my workshop at the Automotive Marketing Boot Camp on Reputation Management. I waited for a few weeks to see what dealers who attended would implement and how their progress was going. I wanted to share results from three people because it covers a lot of situations you may run into.…

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Last week I discovered some very interesting responses to a survey I had asked about 60 automotive employees to fill out regarding their dealership’s online… Continue

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Have you ever joined a project or group and you got the feeling it was going to be special? Today I sat through orientation for a new Automotive SEO study program given by PCG Digital Marketing and Driving Sales. he study will give 100 automotive dealers free access to learn SEO strategies to leverage their brand on the internet.



The amazing thing… Continue