President Trump, autonomous vehicles, and digital retailing will be in the driver’s seat for automotive disruption in 2017. The old guards of the industry continue to be challenged by new start-ups with totally bleeding edge business models. Merger and Acquisition activity in the auto space has been white hot according to Frazer McCombs Auto Ventures Summit.…
ContinueAdded by Zach Klempf on March 1, 2017 at 7:00am — No Comments
None of us know anyone who would look back on their first car purchase and say, "Ah, I miss the good old days of buying and financing a car?"
Even baby boomers and Generation Xers recall their first car financing deal with groans more normally associated with root canals. Millennials in particular, with their one second click-to-load screen tolerance, have zero patience for that kind of old school process pain.
Having already blown up the traditional car buying experience with…
ContinueAdded by Zach Klempf on October 4, 2016 at 7:19pm — No Comments
Added by Zach Klempf on September 21, 2016 at 6:05pm — No Comments
Today’s car buying marketplace demands nothing less than a connected, personalized customer experience. Consumers want dealerships to know who they are and what their interests are, and to anticipate the types of cars and services they need. They want to reach their salesperson whenever it’s convenient for them, whether by…
ContinueAdded by Zach Klempf on September 14, 2015 at 1:12pm — No Comments
I spend a lot of quality time with auto dealers, and am often surprised at the state of their online marketing programs. Sometimes I am even downright outraged at how some online marketing…
ContinueAdded by Zach Klempf on May 11, 2015 at 4:36pm — No Comments
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