As another way to show our commitment to help you make more by selling accessories Insignia Group provides easy to use word track examples. If you've read our previous post, you may recall that some of our dealerships customers have experienced as much as 90% penetration using this method. Word tracks can help you verbally transition from the car sell to selling accessories.
Featured Auto Accessory: Performance Shifters
Courtesy of Robert Gerena, Data Specialist at Insignia Group
Although the economy has caused a reemergence, manual transmission vehicles are typically popular among car and racing enthusiast that simply love to drive! Here’s a quick and effective word track to help you illustrate the benefits of a performance shifters to your customer.
“I know you are going to have a lot of fun driving your manual (Insert Make Model). All owners do. To increase your driving performance and experience we offer performance shifters that shorten the throw of each shift. This allows you to change gears quickly with more control and precision. Our performance shifters are durable and will last the lifetime of the car.”
Insignia Group, the leading provider of accessories sales systems and training has helped dealers maximize profits for over 10 years.
You need to be a member of DealerELITE.net to add comments!
Join DealerELITE.net