dE Interviews: The Host (Elizabeth Kilbride) of "All Fired Up Military Monday" Radio show

1. How long have you been on Dealer Elite?



I am new to Dealer Elite, having been invited a few weeks ago.



2. What do you like best about Dealer Elite?



While enjoying the many ideas offered by industry leaders, I am learning a great deal about the auto industry and would like to support each of you within your community and across America.  dE is really a wonderful Social Community that all Automotive Enthusiast would enjoy being part of. 



3. Who is Elizabeth Kilbride?



I wear many hats on a daily basis. As the Host of “All Fired UP Military Monday” Radio Show I help promote and share stories of our warriors and veterans while promoting non-profit organizations, special projects and bring awareness to industry leaders who are looking for ways to promote their goods and services to consumers. I am also an author, motivational speaker and the Executive Producer of the “Broken Hearts Tour – An American Warrior Documentary Project.” In my previous life, I was a lobbyist in Washington, DC helping both military and veterans groups obtain needed assistance for National Security and National Defense initiatives.



4. What is the Broken Hearts Tour Project?



The Broken Hearts Tour Project – An American Documentary Project is a nationwide tour, similar to the old WWII Bond Tour but with a twist. This project will not only capture the stories of our fallen warriors and their families, but also help raise awareness of the plight of our warriors dealing with PTSD, TBI, Agent Orange and other issues affecting each and every member of our military forces. It will also help those who partner with us become the leaders in reinvesting in America to rebuild our economy.



5. Why should dE members check out the Broken Hearts Tour Project?



Currently, the auto industry is finding it hard to support itself while maintaining a national presence. Fuel prices are causing consumers to shy away from buying a vehicle in this economy. The best way to encourage customers to support the industry is to partner up with a national campaign in support of our warriors who have sacrificed so much for freedom. This partnership would help elevate the auto industry as the leaders of investing in America and its troops for national security.



6. What's in it for the dE member's and Dealers?



Broken Hearts Tour Project is proud to offer a win-win-win campaign to the Dealer Elite Members through it’s tour’s capabilities through a very unique public relations and marketing campaign including radio spots, UStream advertising, website advertising, mention in literature and most importantly, mention and or logo in two thirteen part documentary series which will be distributed world wide.



7. What's in it for the Customers?



In any industry consumer appreciation is important for success. Therefore, a well placed target market, combined with a nationwide awareness campaign is the best value for your dollar. At a time when the country needs a feel good nationwide campaign, the best consumer to target is the military community which currently has 4.7 million members (active duty, reserve, National Guard, veterans and their families).



8. Where does the pricing come from?



The pricing for this project comes from sponsors, both individual and corporate sponsors which can be sent to the Navy SEALs Fund, a non-profit 501 C 3 organization, whereby giving all donations a tax write off status. This makes it a win-win for any dealer wishing to show their support and still get a rate on their return far more than they would by advertising on your local cable company, radio, print media and website for one year.



9. When does The Broken Hearts Tour Project launch?



The goal of the Broken Hearts Tour project is to begin its campaign beginning the summer of 2011. The national media marketing campaign will launch at the same time the tour begins.



10. How much does Broken Hearts Tour Project cost?



Pricing is based on the individual Dealer Elite member. If dE members want more information about The Broken Hearts Tour Project, please send us an email at producer@brokenheartstour.com or call me personally at 502-416-4423. Please feel free to visit www.brokenheartstour.com to learn more about this project.