Video Platform Expands Content to Include Exclusive Interviews with Gary Vaynerchuk, Rob Siefker, Jason Falls, Aaron Strout and others.

January 31 , 2012 - Salt Lake City, UT. -DrivingSalesTV (DSTV) will report on the National Automobile Dealers Association (NADA) 2012 convention and post video news released at the show, as well as interviews with leading automotive industry executives and dealers. DSTV recently expanded its video content to include exclusive interviews with many of the leading digital media thought-leaders, including keynotes from the 2011 Driving Sales Executive Summit.

“We look forward to providing some of the industry’s richest video content from the convention floor in Vegas,” said DrivingSales CEO and Founder Jared Hamilton. “DrivingSalesTV is already full of content from the hugely successful 2011 DSES, providing those who were unable to attend (as well as those who did) the opportunity to hear tips and advice from passionate digital visionaries in social media, location-based marketing, customer service, and more. We are pleased to be able to provide a similar service for dealers who are unable to attend NADA and will be filming the most pertinent inspirational and practical profit-building content on the convention floor.”

DrivingSalesTV combines two powerful media platforms – video and social media – with authoritative profit-building information. With DSTV, dealers can easily keep tabs on their industry, see best practices in action, and have a more personal view into peer success stories, in a format that is lively, interesting, and interactive – even, at times, provocative – but always with a focus on business innovation and improvement.

Among the rich video content currently available at http://www.DrivingSalesTV.com are exclusive interviews with Gary Vaynerchuk, on how social media has changed the way business is conducted online; Rob Siefker, Director of Zappos Customer Loyalty Team, on how Zappos model for delivering happiness to their customers can be applied to the automotive industry; Jason Falls, renowned social media strategist, on common Social Media stumbling blocks; Aaron Strout, on how businesses can use location to create more loyal customers--and much more, including keys to successful accessories sales, customizing Google analytics, growing your dealership through social media, and a face to face debate between leading internet experts.

About DrivingSales TV

DrivingSalesTV (http://www.drivingsalestv.com) streams industry news, dealership trends, as well as broadcast interviews with the experts, executives, and innovators who help drive the auto industry forward. The web channel will soon launch “The Founder’s Series,” a collection of video interviews with high-level auto industry executives and thought leaders discussing their background, the industry and critical trends, as well as “DSTV Cribs,” a look inside some of the most innovative dealerships in the country, highlighting how their store is set up for success.

About DrivingSales.com

DrivingSales is the auto industry's fastest-growing, most influential trade media property focused on delivering actionable profit-building information and business intelligence to auto retailers and industry professionals. Approximately, one in every four dealerships in the United States has a registered member in the DrivingSales community.

DrivingSales' information network includes flagship property DrivingSales.com (http://www.drivingsales.com), the world's largest car dealer social network; DrivingSalesTV (http://www.drivingsalestv.com), an interactive web channel which helps car dealers and auto professionals keep tabs on their industry and emerging technologies 24/7; DrivingSales University, an on-demand training platform where dealerships learn the latest web strategies from top e-commerce experts; DrivingSales Executive Summit (DSES) the industry's leading conference where progressive dealers collaborate and learn from world renowned experts, and DrivingSales Dealership Innovation Guide, a quarterly free publication featuring case studies of the industry's most innovative dealerships, solutions and best practices.

DrivingSales encourages innovation and excellence in the industry with its annual Dealer Satisfaction and Innovation Cup Awards, whose winners are determined solely by the dealer community. Founded by Jared Hamilton, a third generation car dealer, DrivingSales won a “Top 25 Under Five” award from the Utah Valley Entrepreneurial Forum (UVEF), was named a 2011 Fast 50 “Emerging Eight” company by Utah Business magazine, and received an Interactive Media Award (IMA) in 2011 for Outstanding Achievement in the ‘Automobile’ website category. Additionally, DrivingSales was named one of ten social media gambits for 2009 by Automotive News and one of the Top 10 Companies to Watch in 2010 by Auto Success Magazine.

DrivingSales Media Relations:
Melanie Webber (melanie(at)mwebbcom(dot)com), mWEBB Communications, 424.603.4340
Angela Jacobson (angela(at)mwebbcom(dot)com), mWEBB Communications, 714.454.8776