Excellent ~WOMENCERTIFIED
Delia Passi to speak on the $4 Trillion Market at MENG S. FL Kickoff Event
) – Businesses that don’t focus on women are missing out on their share of $4 trillion in annual sales according to Delia Passi, the nation’s leading expert in selling to women.
That’s the message Passi, author of Winning the Toughest Customer: The Essential Guide to Selling to Women, will bring to the South Florida Fall Kickoff of MENG (Marketing Executives Networking Group), Wednesday, September 16 at JohnMartin’s Irish Pub & Restaurant, 253 Miracle Mile, in Coral Gables.
The event begins at 5:15 pm with registration and networking. Passi, former Group Publisher of Working Woman and Working Mother magazines, begins her presentation, to be followed by a Q&A session, at 6:30 pm.
In addition to consulting for numerous Fortune 500 companies—providing sales and service professionals with proven techniques that empower them to sell more effectively to women and couples—Passi’s company provides an extensive specialized gender communications and customer service training course. People who pass the course earn the WomenCertified Seal for Exceptional Customer Service.
“Having someone of Delia Passi’s stature—who is a very in-demand speaker—at our kickoff event is quite a coup,” said Ray G. Knight, co-chair of the event and CEO of The RaynMakers, a WomenCertified company doing business as a strategic and comprehensive business development agency. “Statistics show that more than 83% of all consumer purchases are made by women, making them the primary customer in almost every industry. Delia will demonstrate how to reach this $4 trillion a year target market using proven techniques.”
For further information, contact Knight at (305) 989-4815.
About Delia Passi
As CEO of Medelia, Inc. and founder of WomenCertified®, Delia Passi is the nation’s leading expert and consultant on selling to women, leading her clients to increase satisfaction and market share among women. She is the former group publisher of Working Woman and Working Mother magazines, and she is the author of Winning the Toughest Customer: The Essential Guide to Selling to Women. As a noted women’s consumer advocate, she promotes higher standards of customer service and empowers women on how to be smarter, savvier shoppers.
About WomenCertified®
WomenCertified—the Seal women trust for better service—is a proven training and certification program rich with resources to help professionals across multiple industries increase sales among both men and women. Focusing on effective communication skills, customer appreciation and an enriched customer experience, WomenCertified has trained thousands of sales and service professionals in Fortune 500 companies and small businesses alike.
) – Businesses that don’t focus on women are missing out on their share of $4 trillion in annual sales according to Delia Passi, the nation’s leading expert in selling to women.
That’s the message Passi, author of Winning the Toughest Customer: The Essential Guide to Selling to Women, will bring to the South Florida Fall Kickoff of MENG (Marketing Executives Networking Group), Wednesday, September 16 at JohnMartin’s Irish Pub & Restaurant, 253 Miracle Mile, in Coral Gables.
The event begins at 5:15 pm with registration and networking. Passi, former Group Publisher of Working Woman and Working Mother magazines, begins her presentation, to be followed by a Q&A session, at 6:30 pm.
In addition to consulting for numerous Fortune 500 companies—providing sales and service professionals with proven techniques that empower them to sell more effectively to women and couples—Passi’s company provides an extensive specialized gender communications and customer service training course. People who pass the course earn the WomenCertified Seal for Exceptional Customer Service.
“Having someone of Delia Passi’s stature—who is a very in-demand speaker—at our kickoff event is quite a coup,” said Ray G. Knight, co-chair of the event and CEO of The RaynMakers, a WomenCertified company doing business as a strategic and comprehensive business development agency. “Statistics show that more than 83% of all consumer purchases are made by women, making them the primary customer in almost every industry. Delia will demonstrate how to reach this $4 trillion a year target market using proven techniques.”
For further information, contact Knight at (305) 989-4815.
About Delia Passi
As CEO of Medelia, Inc. and founder of WomenCertified®, Delia Passi is the nation’s leading expert and consultant on selling to women, leading her clients to increase satisfaction and market share among women. She is the former group publisher of Working Woman and Working Mother magazines, and she is the author of Winning the Toughest Customer: The Essential Guide to Selling to Women. As a noted women’s consumer advocate, she promotes higher standards of customer service and empowers women on how to be smarter, savvier shoppers.
About WomenCertified®
WomenCertified—the Seal women trust for better service—is a proven training and certification program rich with resources to help professionals across multiple industries increase sales among both men and women. Focusing on effective communication skills, customer appreciation and an enriched customer experience, WomenCertified has trained thousands of sales and service professionals in Fortune 500 companies and small businesses alike.
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