Innovative Marketing and Media Join Together With Data-Driven Approach to Car Shopping

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today announced an exclusive ad sales representation agreement with iSeeCars as its newest publishing partner. iSeeCars is a rapidly expanding car-shopping marketplace with broad coverage of more than four million new and used vehicles for sale.

Based in Boston, iSeeCars aggregates all listings of new and used cars for sale onto one site, making it easier and much less time-consuming for consumers to find the best deals and save money. It leverages big data analytics powered by over 25 billion data points and uses proprietary algorithms to objectively analyze, score and rank millions of cars and tens of thousands of dealers, providing helpful insights and guidance to users to help find a good car at a good price from a trustworthy seller.

iSeeCars’ service caters to an in-market, low-funnel car shopping audience with unique tools such as its deal and price analysis that applies a mathematical approach to scoring and ranking the quality of cars, potential deals, and the dealers themselves. With this information consumers can make the right decision on the right vehicle without the hassle of gathering all the data points themselves.

“Jumpstart’s mission is focused on guiding the industry’s most qualified, engaged, in-market shoppers to the right car for them, and connecting our advertising partners to future prospects,” said Jumpstart CEO, Nick Matarazzo. “Our advertising platforms, combined with the explosive growth in car shoppers leveraging iSeeCars and its unique data-driven offerings will more closely connect consumers to the right research they need for their final purchase decisions.”

“We’re excited to be a part of the Jumpstart family of sites and to have access to some of the industry’s most innovative marketing programs available,” said Phong Ly, CEO and Co-Founder of iSeeCars. “Our data-driven approach to the shopping process has helped us solidify our footprint in the automotive marketplace, arming consumers with the right information they need to negotiate the best deal. Through our partnership with Jumpstart, we will be able to introduce and deliver deal transparency to a broader audience of car shoppers across the country.”

About iSeeCars

iSeeCars.com is a car search engine and data company that helps consumers find the best car deals by providing key insights and valuable resources such as the iSeeCars VIN report. It has saved users over $165 million by applying big data analytics powered by over 25 billion (and growing) data points and using proprietary algorithms to objectively analyze, score and rank millions of cars and thousands of dealers. Based in the Boston area, iSeeCars.com was founded by former TripAdvisor and SAP executives determined to improve the car shopping experience for consumers.

About Jumpstart

Jumpstart Automotive Media, a division of Hearst Autos, offers high-impact and performance-driven marketing and advertising solutions that achieve optimum results. An industry thought-leader known for its in-depth shopping reports, Jumpstart connects automotive marketers with the largest, high-performing audience of car shoppers and enthusiasts through partnerships with: Car and Driver, U.S. News Best Cars, J.D. Power Cars, NADAguides, Autoweek.com, Autobytel, Autolist.com, Daily News Autos, LeftLaneNews.com, CarSoup, CarBuzz, CarStory, VehicleHistory.com and iSeeCars.

JumpstartAuto.com, @JumpstartAuto