We hade a situation at our dealership yesterday and I thought I would share it with everyone in hopes of getting some opinions. One of my salesman took a deposit for a dealer trade. It was a modest deal about $1200 front to back on a lease. He took the deposit on Tuesday found the car and was able to get it on Wednesday. The delivery was set up for Friday. The customer called yesterday and said the dealer he originally went to called him back. The customer told them about the deal he had with us. The other dealer then said they would beat it and basically quoted him a net deal on a car they do not have. The customer asked me to match it.

I reminded him that we had a deposit from him and already located and bought in his car. He reminded me that he did not sign anything and he was looking out for his best interest. I politely refused to come off my price and said I hope to see him on Friday. He probably will not show. He has not answered the phone from the sales rep who has time invested in the deal.

Imagine if he never called me and he showed up on Friday to pick up his car and I said "I am sorry sir we sold it yesterday to a guy who was willing to pay $20 more a month." "We were looking out for the best interest of our dealership." He probably would have been mad and wrote a letter to our front office or may have started a nasty blog.

I am looking for some feedback from the sales pros on this site.

Thank you!