FOR IMMEDIATE RELEASE

ALBANY, N.Y. – February 16th, 2015 – Auto/Mate Dealership Systems (http://www.automate.com) today announced its President and CEO Mike Esposito will speak at the INSIGHT15 Customer Loyalty and Retention Conference, March 24th through March 26th at the Rosen Shingle Creek in Orlando, FL. Esposito will present "A Better Way to Customer Loyalty: Focus on Employees First, Customers Second" to auto dealers attending the conference.

"Auto/Mate has no customer loyalty products or programs to promote, so what dealers will learn are pure management and leadership principles that will transform an organization," said Esposito, "True customer loyalty begins with the relationships that your employees have with your customers. The best way to improve that is to start focusing on your employees and your dealership's culture and work environment."

In this breakout session, attendees will learn:

• The proven correlation between happy employees, loyal customers and higher profits.

• Why the Customer Satisfaction Index (CSI) has nothing to do with customer loyalty and what makes customers truly loyal.

• How to create a great place to work so your employees will be happy, focused and productive.

• A measurement system for tracking progress that is fast, inexpensive, easy and provides an accurate gauge of how many customers are loyal to your brand.

Auto/Mate Dealership Systems has one of the highest customer retention rates in the retail automotive industry. It has enjoyed an average 20 percent growth rate for the last five years and has received the "Highest Rated" and "Top Rated" Dealer Satisfaction Awards from DrivingSales in 2012, 2013 and 2014. Esposito attributes the company's success to its employees, having studied and implemented the principles of what makes a great place to work. As a result, Auto/Mate has been voted a "Best Place to Work" five years running by the Albany Business Review, and has also received a "Top Workplace" award from the Albany Times-Union three years in a row.

Esposito will present "A Better Way to Customer Loyalty: Focus on Employees First, Customers Second" on Thursday, March 26th at 9:00 a.m. For an Early Bird registration special, click here http://bit.ly/1KWZyJk. For more information about the INSIGHT15 Customer Loyalty and Retention Conference, visit http://insightcustomerloyalty.com. For more information about Auto/Mate, visit www.automate.com

About Auto/Mate

Auto/Mate Dealership Systems is a leading provider of dealership management system (DMS) software to retail automotive dealerships, typically saving dealers thousands of dollars per month from their current provider. Our Automotive Management Productivity Suite (AMPS) is a user-friendly, feature-rich DMS in use by more than 1,100 auto dealers nationwide. Auto/Mate has received the DrivingSales Dealer Satisfaction Award in 2012, 2013, and 2014.

Auto/Mate's employees have more than 940 years of combined experience working in franchised auto dealerships, the foundation of its “Designed By Car People For Car People^TM” slogan. Auto/Mate is committed to winning its customers’ business each and every month with no long-term contracts and free software upgrades. For more information follow us on Twitter @AutoMateDMS and subscribe to our blog at http://blog.automate.com.