Go Virtual / izmocars solution provides Nissan dealers in Mexico with stable and progressive website technology while supporting Nissan Mexicana’s brand values and lead generation efforts

San Francisco, CA and Mexico City, Mexico – November 14, 2012 – izmocars (www.izmocars.com), the world's leader in interactive media content for the automotive industry, today announced that Nissan Mexicana has selected Go Virtual and izmocars’ international dealer website platform to provide dealer websites for all Nissan dealers in Mexico. Nissan Mexicana is the leading new car sales brand in Mexico.

The izmocars offerings, supported and implemented by Go Virtual, will provide Nissan Mexicana with world class websites for its dealerships, as well as progressive digital services that represent a new level of digital functionality in the auto retailing marketplace in Mexico. These new services enable dealers and OEMs to measure the effectiveness of digital efforts on a layered perspective: dealer level, dealer group level, region level and country level. Go Virtual is the exclusive retailer of izmocars solutions for Mexico.

“We are very excited by this innovative project which sets a precedent in the Mexican automotive industry by meeting the rapid digital shift in car buyer behavior with the right technology for the digital customer,” said Juan Berner, Go Virtual’s founding partner. “The standardization of the websites of all Nissan dealers in Mexico with izmocars’ solutions should not only drive dominance in first page search results, but more high quality customer leads.”

The Go Virtual / izmocars solution provides Nissan dealers in Mexico with stable and progressive website technology, while supporting Nissan Mexicana’s brand values and lead generation efforts. The new dealership websites provide users with access to an appealing virtual showroom where OEM content lives within the dealer website. Specials can be published by the dealer for local execution or by Nissan Mexicana as an opt-out delivery for the entire dealer network. The content management tool offers endless possibilities to dealers to feed their websites with multi-format content always supporting brand identity standards.

“We are proud to have been selected by Nissan Mexicana, the leading automotive brand in Mexico for the past three years, and look forward to working with Go Virtual to provide Nissan dealerships in Mexico with a better, more effective digital way to reach consumers and to measure the results of their digital marketing efforts,” said izmocars Vice President Sidney Haider.  

Dealers also have access to other optional izmocars solutions including: Live chat, izmo Sales Velocity, izmoDirect, among others. Go Virtual also offers automotive digital marketing services such as Search Marketing, Social Media Marketing, Digital Coaching, Lead Management Consulting, and more.

“More than half of all Nissan Mexicana dealerships are already using the izmocars website platform, and dealership satisfaction ratings and feedback have been extremely strong, exceeding first year expectations,” continued Berner. “Now, with izmocars websites as their exclusive platform, we anticipate those results will expand across all Nissan dealerships in Mexico. With 25% of the automotive market in Mexico, Nissan Mexicana continues to be a digital trailblazer, setting a new digital standard for the auto industry marketplace.”

Go Virtual is Mexico’s first, specialized automotive industry B2B company with a service orientation offering that combines decades of automotive dealership know-how with a strong digital marketing background. Through the izmocars solutions, Go Virtual offers world class technology with local understanding. Short run territory: Mexico. Long run scope: Latin America.

Today, more than 115 Nissan Mexicana dealership sites are online. The implementation of websites for 150 Nissan dealers in Mexico is part of the first stage of the project, with the goal of having more than 200 Nissan Mexicana dealer websites online by Q2 2013.

About izmocars
izmocars is a leading provider of Automotive Business Solutions including: Website and Online Marketing Solutions, Enterprise-level Automotive CRM, iConsult - Sales Performance Coaching and AddOnAuto - an In-Store Accessories Sales Solution.

izmocars is also the world's leader in Interactive Media Content for the automotive industry. Founded in 2002, izmocars services some of the most successful eDealers in the country.

izmocars is based in San Francisco, with offices in Long Beach, CA and Brussels in Europe.

About Go Virtual

Go Virtual is a result-driven, fully integrated automotive business solutions company. Founded in Mexico City in 2010, Go Virtual is dedicated to be a business partner for dealers and OEMs to positively alter the way to connect with consumers.

Contact

mWEBB Communications for izmocars, Melanie Webber, +1-949-307-1723, melanie@mwebbcom.com, or Angela Jacobson, +1-714-454-8776, angela@mwebbcom.com

For Go Virtual, Juan Berner, (5255) 50005878, juan.berner@govirtual.com.mx