Years ago in dealerships all over the world, the dealers were to only way to get pricing. Customers did not have access to invoice pricing, shipping cost, etc. The simple fact is that today this is just not the case any more. I hear dealers all the time talk about the "good old" days when customers did not know so it was easy to make money.

I also hear a great deal of blame as well being tossed around. It's the manufacturers fault, it's my competitions fault, it's the salespeople etc. I also hear that customers now know how to buy cars, they should they have all the recourses in the comfort of their own home don't they?

Well the first thing you and your staff need to realize is not giving pricing information is the wrong way to go. You can't afford not to give the consumer details when they are looking at a vehicle on your lot.

What you need to do is understand how to give information that helps you achieve your goal.

Price is not the issue anymore: https://www.youtube.com/watch?v=OXBdbmP2x_E

Mike Overy and the team at Proactive Dealer Solutions want to help you grow your dealership and teach you everything you need to know to make it happen.

We are a training company, but unlike other companies we are also a solutions company and the BDC is part of our solution.

We would love to schedule a free consultation and show you why we are so successful helping dealers all over the world grow their business and drive traffic for their sales and service department.

Call: 1 877 452 2743

email: movery@bdcexperts.com

web: http://www.bdcexperts.com