Role-playing with your sales team will give them the confidence and inspiration to know what to say when handling objections from potential customers. Just like in sports or the fine arts, honing your craft involves practice. Through role-playing, your sales team will master professional and effective responses to the most common objections.

In our blog, David Martin explains how sales managers can get involved in weekly role-playing assignments for their sales team.

Successfully dealing with objections requires three things:

·        Minimizing or eliminating them before the customer brings them up

·        Understanding and mastering the keys for handling objections

·        Perfecting the responses that will motivate customers to keep the sales momentum going 

Sales managers should pick out one commonly heard objection each week and role play it, with every salesperson participating. Their confidence will soar and so will their sales.

You can check out the whole blog on our website: http://markeegroup.com/Blog/PostId/92/role-play-your-way-to-success

Need help with your role-playing training efforts? Call The Mar-Kee Group at 888-300-4629 and we can walk you and your team through each step.