Success in Professional Sales Podcast- Episode 47: The Ben Franklin Close

This week, Jeff discusses a historic close, and one that can still be used today with slight changes dependent on the scenario. The Ben Franklin close will offer a high closing ratio, and will require the customer to make a decision rather than "thinking about it". Stay tuned to hear the role-play and word track! Copyright 2018 Wm Jeff Cowan
Website: thejeffcowan.com

Click HERE to watch!

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