Alexander H. Leighton says..."morale is the capacity of a group to pull together persistently and consistently in pursuit of a common purpose.
Something that has always been apart of the automotive industry is the group of tough love managers and owners... you know the ones that pull the team together for a meeting and all hell breaks loose, Screaming and Yelling and demoralizing the group like that is going to get them pumped up? I know everyone in the industry has seen it at one time or another a red faced guy,vains popping out of his neck banging stuff around and then expects the team to go out and "sell a bunch"...I never understood this process.
First of all the guy doing the yelling and screaming was probably a so-so salesperson that got put into management by default and took the title and it went right to their head, and you definitely do not want to disturb this guy if he is eating lunch with a petty thing like a car deal?? What times like these in the car business bring out are peoples true colors and potential. It's really hard out there right now to sell cars and make a living...If you are not properly trained and managed!!
The dealerships that are successful now a days are the ones that are run as a TEAM! Now i am not saying that things need to be Country Club Motors but , you can tell when you walk into a successful dealership there is something different about the people and how effortless the process looks when they sell a car when they are treated and TRAINED to be professional salespeople. I know this won't set well with some managers who read this, but just remember think about how you would respond if you were getting screamed at and cussed at and called out in front of your fellow employees how that would make you feel, We as managers are teachers and trainers...not drill sergeants!
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