TK Training Network is an Interactive Online Virtual Training Platform Community with a built in Customer Management Software Program designed Exclusively For The Automotive Industry! This site was designed using your feedback and it's here to serve you.

There is something here for everyone and at every level in a dealership. With over 1,300 users and growing, there are more tools and talent collectively on this platform than any other in the country.
We'll continue to add content based on YOUR wants, needs, and desires,
as well as what we've found is effectively working in dealerships around
the Country! What makes our platform so unique (what's in it for you?)
is this:

Our sales training is cutting edge! It's a hybrid of traditional time tested methods, combined with contemporary selling philosophies and techniques that conform to the needs and expectations of today's well informed customer.

This unique, interactive and informative platform will help you master the skills and techniques that are absolutely critical for surviving in today’s challenging auto market.

A study from J.D. Powers said, “Car buyers dreaded an intimidating environment, complicated price negotiations, a lack of respect for their time, and broken promises. They also said, “A poor customer experience over the phone, email, or at the dealership, not only leads to a loss in
sales, but also has a detrimental impact on repeat and referral business. Customers who are disappointed with their sales experience are nearly 3 times less likely to return to their dealer for vehicle
service. These customers also tell an average of 6 people to avoid
shopping at a particular dealership.”

A salesperson has the greatest impact in all areas of the customer’s overall satisfaction. This is why it’s essential that you learn and develop the necessary, knowledge, attitude, skills, and habits to
maximize your success.

Today’s sales professionals who desire to learn the latest skills and techniques are faced with this question: "Where can I go to get the most up to date and
effective selling, tracking tools, and training for the least amount of
money?"

The answer to this question is: TK Training Network.com!

Our selling and tracking tools, as well as our training strategies and techniques are constantly evolving. Our training content has been and continues to be developed by many people, each with over 20 years of
experience in our industry, as well as input from current mystery shoppers and thousands of dealers from around the country. Our trainers are all retail experts, (on both Fixed and Variable Operations) who've
taught dealer specific training in hundreds of dealerships each!

In that time, we've seen every selling process: The good, the bad, and the just plain ugly! We've enriched ourselves over the past decade by training on every process known in the industry. We’ve kept up with
current market trends such as E-commerce, BDC, Web Optimization, Advertising strategies, Inventory management, and a VERY broad spectrum of training on every position held in a dealership. In addition, we’ve sent over 50,000 people mystery shopping, and collected the statistical data on what customers, salespeople, and dealers go through during the shopping and buying process. We then blended all that knowledge and information into a contemporary customer focused selling process that meets and exceeds the customer’s expectations, and gives salespeople the ability to create credibility, demonstrate professionalism, build value, and stimulate desire to the prospect to own your product.

So, here it is: In the comfort of your dealership or living room, everything you need to be more successful in our industry! The most bang for your buck! Our goal is to revolutionize this industry with these tools and information! We can make your learning experience even better by hearing from you. We’ve set the site up so that we can, and we are very interested in what YOU have to say, so let us know what you think.

The ACTUAL training and career tracking/CRM software you will want if you’re in retail will be in the subscription area, so sign up under the subscription section and an additional menu item will
appear on your platform. So, thanks for being here, and remember, we’re just one click away, and we want to know what you’ve got to say. If it’s short, send a comment. If it’s long, post a blog ro comment on ourForum! See you on the platform, and MAKE it a great day! Kevin Bradberry